In this episode of the Art of Online Business Podcast, I'm here with my co-host, Jamie, my wife.

Hello.

Hello.

And you're going to learn about why you should prep your launch earlier than you think you should so that it can go better than you had hoped.

There is a saying, and it it goes prior preparation prevents poor performance.

And we're going to talk about the pre-launch timeline here. We're going to, of course, talk about how to set up your Facebook ads in the best way before you launch to succeed.

And I'm going to also link to another episode, which was a four-way collab between me and three other ladies talking about how to launch like a pro, even if you don't have a huge team.

Okay, so looking at your pre-launch timeline, first we got to understand a launch preparation starts way earlier than you think it should start.

What we don't want and what I really don't like is when somebody messages me, like, two weeks before launch.

Can you run my ads for me?

And I'm like, oh, you don't understand.

Like, it can't just be turned on at the last minute.

Right. It's kind of stressful as an ads manager.

So, Quijio, what does a good pre-launch timeline look like? If someone

messages and says, I want you to run my launch ads, but what kind of timeline would you like to see as a Facebook

ads manager? And why? What does it look like? I mean, even if they're not running launch ads in

general, like start preparing six to eight weeks before launch.

Wow.

So let's just say two months.

Okay.

And you're doing it right.

And because what does this mean, though?

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