Welcome to Kaffiru cast everyone. It's snowing in Denver again with sucks. I got Frank across from me and

The great Kip folks from under armor is on the mic right now. What's happening man?

Good I just had to release a demon earlier

We had a rough morning meeting this morning, but things are looking up

Well, what you want to tell for those who don't know tell everybody a little bit about kind of where

Where you started and what developed with under armor where you're at now because that thing blew up. Oh

I think 2002 or three it really seemed to start really getting into the swing of things

But give give everybody your history with under armor and so they can know what's going on

Yeah, no, it's

One of those crazy stories when you repeat it you almost you almost have to pinch yourself

Yeah, we were two Maryland grads from University of Maryland. I played football my partner played

Excuse me. I played lacrosse my partner played football and you know he we didn't know each other in college

So we weren't buddies and we just got introduced after college and

Someone said hey you got to try this and he had this tight fitting t-shirt

That he was trying to get underneath pads and he like you know relentless about it and I tried it and fell in love with it and

And so we just in 1996, you know like working out of his grandmother's basement

And you know as a lot of entrepreneurs know those those early days are kind of a blur

but

You know we just did anything and everything we could to keep the company afloat and try to get our product out there and then

Yeah, I would say like

2000

You know, I think maybe we did like

...