Hi, everybody. I'm Brittany Lewis, a reporter here at Forbes. Joining me now is my colleague, Forbes senior editor, Chase Peterson Withhorn. Chase, thanks so much for joining me.

Yeah, thanks for having me. You were reporting that Kim Kardashian, who is already a billionaire, is now richer than ever. So to start off the conversation,

how rich is she now and how is she getting even richer? Yeah, so she is worth $1.9 billion.

She, you know, the main source of her wealth is shapeware company Skims. And Skims just announced

that it raised $225 million at a $5 billion

valuation. So it's a $5 billion brand, and that translated to a $200 million day for Kim,

who owns about a third of the company. So, you know, with that new investment round, she's,

she's richer than she's ever been. It's a good day to be Kim Kardashian, it seems, based on those numbers.

But some of us, myself included, have been keeping up with the Kardashians for close to two decades now.

So how much can she attribute her wealth to skims versus her other business ventures like reality TV?

Yeah.

So, you know, she's basically, of course, always has been wealthy. You know, grew up wealthy, made a lot of money, you know, on the TV shows. Had a lot of business ventures before Skims. You know, still has a bunch of other business ventures, but, you know, the Kardashians in Genners have tried all sorts of stuff. know they've been trying to break into skim care for a long time and do all sorts of stuff. So this is definitely the family's biggest hit. And it's definitely Kim's, you know, the vast majority of her net worth is definitely going to be in skim. So like I said, she owns around a third of the company. And I mean, it's, you know, the vast, vast majority of her wealth.

I mean, let's talk about that a little more because the family, Kim included, has had their hand in a host of different businesses.

Aside from reality TV, she worked on a mobile game, fragrance line, beauty line, amongst other things.

But Skims is the one that really seems to have taken off into a league of its own.

So can you run us through the history of the company and any highlights that you found interesting?

You know, she co-founded this company in 2018 with a couple entrepreneurs, Emma Greed and this guy, Yens Greed, who is the CEO now.

And they really found an interesting niche,

which is shapeware with Kim's vibe,

and Kim's aesthetic.

And so over the years, it's sort of been

just this slow building but sort of runaway success.

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