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The CEO Teacher Podcast

Killer Opt-Ins

The CEO Teacher Podcast

Kayse Morris

Marketing, Edupreneurs, Teachers, Entrepreneur, Teacherspayteachers, Business, Teacher, Educator

5 • 734 Ratings

🗓️ 5 April 2019

⏱️ 6 minutes

🧾️ Download transcript

Summary

Today’s Friday Quickie is a quick business strategy that will help you gain access to people's email addresses and have them be your target audience.

In this episode you will learn:

  • About solving your ideal customer's problem.

  • How to change your mindset about capturing emails.

  • How to create opt-ins that convert to sales.

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EPISODE SHOW NOTES:

https://kaysemorris.com/podcast/killer-opt-ins/

 

Transcript

Click on a timestamp to play from that location

0:00.0

Hey guys and welcome to our second edition of the Friday Quickey where I'm going to be teaching you a very quick business strategy that you can take with you through the weekend.

0:09.5

Today's Friday Quickey is all about killer opt-ins dude. What I want for you is for you to have a way to gain access to people's email address and them be your target audience.

0:21.9

I cannot tell you how important this business strategy was to my business, but it changed

0:26.7

the game for me.

0:28.4

The number one most important strategy that you can take with you when creating a killer

0:32.4

opt-in is to make sure you are solving a problem.

0:36.9

It's not rocket science, guys. It is just basic

0:39.6

knowledge of your customers and who you are speaking to. What are your people need? What are

0:45.4

you going to offer them that is unlike something everyone else is doing? That is what makes it

0:50.1

a killer opt-in. It's important that you learn how to solve the problem. Maybe you don't know

0:55.0

what your ideal customer avatar's problem is. So it's important that you ask them, hey guys,

1:00.4

what do you need with this? You can do that through Instagram stories, by using poll questions,

1:05.2

you can go in Facebook, you can ask poll questions in Facebook groups. If you have permission

1:09.9

from the Facebook group person and you're in a really large Facebook

1:12.6

group with your ideal customer avatars, then poll the audience if you have permission.

1:17.6

A lot of groups don't care, but some more specific ones do.

1:20.8

So make sure you read the terms of use before you go in polling that audience.

1:24.2

If you already have an email list, ask them using your email list to survey

1:28.5

them and ask them questions about what you are thinking about creating is an amazing opportunity.

1:34.3

And it's what you should use when you want to create that killer opt-in. Now, if you're wondering

1:38.4

what I mean by the term opt-in, I encourage you to go back to the beginning days of the Go-Geters

1:43.1

podcast when I explain what an

...

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