Jeff Browning - nicknamed "Bronco Billy" (or simply "Bronco"), is a highly accomplished American ultramarathon runner and endurance coach. He's widely regarded as one of the most successful and consistent ultrarunners, particularly in mountainous and extreme terrain races. Join us for a conversation about Jeff’s remarkable 26-year career in ultramarathons, sharing insights into the evolution of coaching and performance in the sport, his deep passion for ultra running, adventure, and storytelling. Jeff discusses the unique camaraderie and connections formed while competing against fellow runners, his take on the Lift. Run. Shoot. experience, footwear choices, training, and more! Follow along: Instagram: https://www.instagram.com/cameronrhanes  Twitter: https://twitter.com/cameronhanes  Facebook: https://www.facebook.com/camhanes/  Website: https://www.cameronhanes.com  Follow Jeff: https://www.instagram.com/gobroncobilly/  Timestamps: 00:00:00 – 26 Years of Running Ultra Marathons 00:06:32 – How Coaching Has Evolved & the History of Performance 00:13:05 – A Love for Ultra Running, Adventure, and Storytelling 00:18:12 – An Epic Storm at Hard Rock 00:26:39 – Sharing a Connection While Running with Competitors 00:29:18 – Jeff’s Thoughts on the Lift. Run. Shoot. Experience 00:37:08 – Max Jolliffe and Ian Sharman 00:41:07 – Partnering with Sponsors, Marketing, & Branding “Bronco Billy’ 00:51:35 – Footwear Sponsors, the Ultimate Running Shoe, & Working with KEEN 01:01:10 – What the Perfect Running Shoe Looks like to Jeff (Fit, Color, Boas, Laces, Etc) 01:06:17 – Making it as a Full Time Pro Runner & Having a Personality 01:14:16 – Diversity in the Sport (Woman Racers and Filmmaking) 01:17:00 – Conversation, Muscle for Longevity, and Mobility Training 01:32:46 – Jeff’s Ultra Running Mentors 01:38:26 – Up & Coming Racers: Hans Troyer and Rachel Entrekin 01:40:17 – Creating Iconic Ultra Running Films & the Film “The Chase” 01:50:59 – Giving Back Through Storytelling 01:54:20 – QA: F**k, Marry Kill: Western States, Hard Rock, UTMB 01:56:10 – QA: Is a 50K a Real Ultra Race? 01:58:08 – QA: A Race Against Kilian Korth at Cocodona 01:59:06 – QA: How do you Blend the Dirtbag Mentality with New Science? 02:02:01 – QA: What’s Ultra Running’s “Free Solo” Film? 02:05:09 – QA: How Can We Make People Who Don’t Run Truly get What Running Ultra Marathons Really Is Like? 02:08:23 – Final Thoughts Thank you to our sponsors: LMNT: Visit https://drinklmnt.com/cam for a free sample pack with any purchase Black Rifle Coffee: https://www.blackriflecoffee.com/ Use code KEEPHAMMERING for 20% your first order Ketone IQ: https://www.ketone.com/Cam use code CAM for 30% off your first subscription Grizzly Coolers: https://www.grizzlycoolers.com/ use code KEEPHAMMERING for 20% off Montana Knife Company: https://www.montanaknifecompany.com/ Use code CAM for 10% off  MTN OPS Supplements: https://mtnops.com/ Use code KEEPHAMMERING for 20% off