Keto Krisp by CanDo - Everyone Has a CanDo Story

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5 • 145 Ratings

🗓️ 18 October 2022

⏱️ 76 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This episode is brought to you by Yotpo.

Adam says, “And that's really what this entire platform is all about. Yes, we're always going to be focused on taste and texture, cause that's the most important thing. A lot of brands choose to focus on macronutrients. I believe macros are incredibly important. But what we believe here at CanDo is it's got to taste great.”

He stresses, “We are sticklers on taste. We are sticklers on texture. We are sticklers on ingredients and we, if we can make it taste good and it's a little better for you, it's a win-win for everybody.”

Today we talked with Adam Bremen, Founder of Keto Krisp by CanDo. CanDo (makers of Keto Krisp) is driven by a mission to inspire and empower a community of doers, dreamers and believers to live a healthier, more-fulfilling lifestyle, every day. They make gluten-free, low carb, low sugar, Keto Krisp keto bars that are a delicious blend of healthy fat, protein, and energy to fuel your day.

We have a lively discussion about life, challenges, overcoming obstacles, great tasting keto bars and the true mission of CanDo.

Topics include:

* His gratefulness for his family
* Why everyone has a CanDo story
* For Adam, love is at the center
* How their focus is on taste and texture
* The origin story / his story
* How they got in their first retailer
* Why you have to be an advocate for the things you care about
* Why this is a platform for sharing the CanDo philosophy
* Why they are a consumer focused company first, a product company, second
* And more…

Join Ramon Vela, as we break down the inside story of Keto Krisp by CanDo, on The Story of a Brand.

For more on Keto Krisp by CanDo, visit: https://tastecando.com/

Subscribe and listen to the podcast on all major apps. Simply search for “The Story of a Brand,” or click here to listen to your favorite podcast player: Listen now.

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Transcript

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0:00.0	And being an advocate, you've got to be an advocate, just like you're an advocate for your kids.
0:05.5	Anything that you do that you build, you've got to mentor it, you've got to nurture it,
0:11.1	you got to pour water on it, you've got to feed it.
0:13.9	And that was the same philosophy that we have with our brand.
0:17.9	We have to support it.
0:19.2	And people think, oh, because you're on the retail shelves,
0:22.3	your game is over. You can just kick your feet up. And that's where the fund starts by where you
0:28.5	have to do demos. You have to support it with promotions and things like that. And literally,
0:34.4	you know, I go demo to demo trade show to trade shows with booths, you know, setting up product, encouraging people to try the bars and then introducing myself, you know, and just being personable. This is the story of a brand, a podcast that helps people learn the story behind their favorite consumer companies.
1:07.2	I'm Ramon Vela, and I believe that people want to know more about the brands and the products they purchase.
1:12.7	So each week, I interview the founder of a consumer brand, unpack their story, their products, and their mission,
1:18.2	so you can decide which products are worth buying and which brands are worth supporting.
1:26.4	Adam says, and that's really what this entire platform is all about.
1:31.3	Yes, we're always going to focus on taste and texture because that's the most important thing.
1:36.6	A lot of brands choose to focus on macro nutrients, and I believe macros are incredibly important.
1:43.6	But what we believe here at can do is it's got to
1:47.7	taste great. He goes on to say, we are sticklers on taste. We are sticklers on texture. We are
1:54.8	sticklers on ingredients. And if we can make it taste good and it's a little better for you,
1:59.8	it's a win-win for everybody.
2:02.3	Today we talk to Adam Bremen, founder of Ketochris by Can Do.
2:07.7	Can Do, the makers of KetoCris, are driven by a mission to inspire and empower a community of doers, dreamers, and believers to live a healthier, more fulfilling lifestyle
2:19.0	every day. They make gluten-free, low-carb, low-sugar, keto-crisp kettle bars that are a delicious
	...

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