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Negotiate Anything

Keep Your Job, Add Income: The Smart Way to Monetize Your Expertise

Negotiate Anything

American Negotiation Institute

Education, Business, Self-improvement

4.7748 Ratings

🗓️ 27 April 2026

⏱️ 68 minutes

🧾️ Download transcript

Summary

What if the life you want isn’t on the other side of a risky leap — but quietly waiting for you to build it, step by step, right where you are? In this powerful episode, Mitch Matthews shares a refreshingly practical roadmap for turning untapped expertise into real impact — and real income — without burning down your current career. From hustling for his first dream job at 13 to building a thriving coaching and speaking business, Mitch reveals how small, strategic actions can unlock massive transformation over time. Together, we unpack the myth of the “all-or-nothing” entrepreneurial leap and replace it with something far more sustainable: a repeatable system for building authority, income, and fulfillment on your own terms. You’ll learn why most professionals aren’t burnt out — but bored out, how just 15 minutes a day can reignite purpose and momentum, and why your “everyday knowledge” might be your most valuable (and overlooked) asset. We also dive deep into the psychology of decision-making, the role of negotiation in shaping your career path, and the hidden leverage of building something on the side — even before it generates revenue. Mitch introduces his “Authority Bridge” framework, a step-by-step approach that helps professionals grow a side mission into a meaningful income stream — sometimes even opening unexpected doors within their current roles. Whether you’re craving more impact, more income, or simply more meaning in your work, this conversation will challenge how you think about risk, growth, and what’s truly possible. In this episode, you’ll discover: Why “steps of faith” beat blind leaps every time The difference between burnout and boredom — and how to fix both How to turn your existing skills into a profitable side venture The simple “sequence” most people miss when trying to monetize their expertise How building authority on the side can strengthen — not threaten — your current career This isn’t about escaping your life. It’s about expanding it — with intention, clarity, and confidence. FREE WORKSHOP:Listeners can find it at: //www.mitchmatthews.com/time. It’s $97 but you can use the coupon code NEGOTIATE to get it for FREE! https://members.matthewstraininginternational.com/next-chapter Connect with Mitch Matthews Podcast: Dream Think Do Website: MitchMatthews.com Program: Authority Bridge

Transcript

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0:00.0

Today I'm sitting down with Mitch Matthews, executive coach, keynote speaker, and host of the Dream Think Do podcast, where he's gone deep with everyone from bestselling authors to Olympians.

0:11.7

Mitch has spent nearly two decades helping successful professionals build coaching and speaking businesses, not by blowing up their lives by convincing them to take big, unnecessary risks,

0:22.2

but by adding to their lives 15 minutes at a time.

0:26.6

In this conversation, we get into why the burn the boat's advice might be the most dangerous

0:31.3

thing you've ever been told if you really want to start your entrepreneurial journey.

0:34.8

We talk about what neuroscience actually says about why

0:37.8

high-performer stall and why the fix is often simpler than you think, and Mitch lays out the

0:42.9

sequence he's used to help people go from hidden expertise to real income without ever sending

0:48.9

a resignation letter. If you've ever felt the itch to do more, more impact, more income, and more legacy,

0:56.4

this episode's for you. Let's get into it. This episode is brought to you by Granola, Shopify,

1:04.0

and Fabric by Gerber Life. If meetings are eating up your day and you want clean, structured

1:08.6

notes without the stress, try Granola AI totally free for three months at granola.aI slash Kwame. Ready to turn your what-ifs

1:15.3

into a real business? Sign up for your $1 per month trial with Shopify at shopify.com

1:20.1

slash Kwame. And finally, for the parents listening, protect your family's financial future

1:24.9

in just minutes. Apply for term life insurance today at meetfabric.com slash Kwame.

1:30.5

Policies issued by Western Southern Life Insurance Company,

1:32.9

not available in certain states, prices subject to underwriting, and health questions.

1:38.0

Let's start off with your journey, Mitch.

1:39.8

I think that would be great because you're a great case study in this.

1:43.1

Yeah.

1:43.3

And then we can talk about some of the other folks and, and see how negotiation was sprinkled

1:49.0

throughout this journey, too.

...

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