4.7 • 3K Ratings
🗓️ 27 May 2019
⏱️ 51 minutes
🧾️ Download transcript
Katherine Power moved to L.A. on her own at 16 to be a professional dancer. Now, she’s the co-founder and CEO of Who What Wear while also leading its namesake clothing line at Target and new skincare line, Versed. Listen to the story of her fascinating career on Second Life.
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0:00.0 | Today's sponsor, Prudential, knows a lot about starting a second life. |
0:04.6 | They know that two out of five new businesses are started by women |
0:08.8 | who are also juggling household finances. |
0:11.7 | Whether you're running a business or a family or both, |
0:15.2 | Prudential can help you achieve financial wellness. |
0:18.4 | Learn how at prudential.com slash take it on. |
0:22.8 | Hi everyone, I'm Hilary Kerr and this is Second Life, |
0:32.4 | a podcast spotlighting women who have truly inspiring careers. |
0:37.0 | We're talking about their work journeys, what they've learned from the process |
0:40.4 | of setting aside their doubts or fears and what happens when they embark on their second life. |
0:46.1 | Today, I am truly thrilled to have someone very near and dear to me in the studio. |
0:51.6 | My fellow co-founder, the CEO of our company, Catherine Power. |
0:56.7 | At this point, I'm pretty sure you're familiar with Catherine, |
0:59.7 | but if for some reason you don't know our company's history, |
1:02.8 | let's start with a little backstory. |
1:05.2 | We launched the company in 2006 and over the last 12 years have grown from a single story a day |
1:11.9 | to an international fashion company known for both our content sites, |
1:15.7 | who are aware of both the UK and the US, |
1:18.5 | and are affordable trend-forward line of clothing and accessories which is available at target.com |
1:24.4 | and target stores. The sites now reach over 16 million people monthly, |
1:29.2 | have a huge social footprint and are responsible for over $100 million in retail sales |
1:35.0 | through all of our commerce efforts, plus our audience is growing like crazy. |
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