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Success Story with Scott D. Clary

Julia Boorstin - CNBC’s Senior Media & Technology Reporter | When Women Lead

Success Story with Scott D. Clary

Success Story Media

Business, Careers, Self-improvement, Education, Entrepreneurship

4.61.9K Ratings

🗓️ 21 October 2022

⏱️ 67 minutes

🧾️ Download transcript

Summary

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory ➡️ About The Guest⁣ Julia Boorstin is CNBC’s Senior Media & Tech Correspondent based at the network’s Los Angeles Bureau. She covers media with a special focus on the intersection of media and technology. Boorstin also plays a key role in CNBC’s bi-coastal tech-focused program “TechCheck” (M-F, 11AM-12PM ET/8AM-9AM PT) delivering reporting, analysis, and interviews around streaming, social, and the convergence of media and technology. She joined CNBC in May 2006 as a general assignment reporter and in 2007 moved to Los Angeles to cover media. In 2013, Boorstin created and launched the CNBC Disruptor 50, an annual list she oversees, highlighting the private companies transforming the economy and challenging companies in established industries. Additionally, she reported a documentary on the future of television for the network, “Stay Tuned…The Future of TV.” She also helped launch CNBC’s ‘Closing the Gap’ initiative covering the people and companies closing gender gaps, and leads CNBC’s coverage of studies on this topic. Her book called, “WHEN WOMEN LEAD: What they achieve, Why they succeed, and How we can learn from them,” is a groundbreaking, deeply reported work from CNBC’s Julia Boorstin that reveals the key commonalities and characteristics that help top female leaders thrive as they innovate, grow businesses, and navigate crises—an essential resource for anyone in the workplace. Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000. During that time, she was also a contributor to “Street Life,” a live market wrap-up segment on CNN Headline News. In 2003, 2004, and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the “TJFR 30 under 30” list of the most promising business journalists under 30 years old. She has also worked for the State Department’s delegation to the Organisation for Economic Co-operation and Development and for Vice President Gore’s domestic policy office. ➡️ Show Links https://www.instagram.com/juliaboorstin/ https://twitter.com/JBoorstin/ https://www.linkedin.com/in/juliaboorstin/ ➡️ Podcast Sponsors HUBSPOT - https://hubspot.sjv.io/successstorypod ➡️ Talking Points⁣ 00:00 - Intro 03:44 - Julia Boorstin’s career, upbringing, and other factors which affected and motivated her to write her book 08:55 - Where are we standing today in terms of equity? 12:13 - Unpacking why some women received VC funding and others don’t 17:45 - Julia Boorstin’s thoughts on having more female-founded VC funds 19:13 - How to be successful raising capital 22:03 - Interesting success stories that Julia has covered over her career 27:45 - Leadership lessons and strategies 35:22 - Community building & examples from Julia’s book 40:00 - How do we move towards equity within the next few years? 50:34 - Where can people connect with Julia Boorstin? 51:58 - The biggest challenge Julia has overcome in her personal life 53:23 - What keeps Julia Boorstin up at night? 53:55 - The most impactful person in Julia Boorstin's life 55:15 - Julia Boorstin’s book or podcast recommendations 56:04 - What would Julia Boorstin tell her 20-year-old self? 57:00 - What does success mean to Julia Boorstin? Learn more about your ad choices. Visit podcastchoices.com/adchoices Our Sponsors: * Check out Factor: http://factor75.com Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Transcript

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0:00.0

So I haven't worked with a lot of wine or liquor or alcohol sponsors, but I'm very happy

0:05.1

that Justin Wines reached out. They wanted to work with me and sponsor the podcast. Whether

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or not you're buying wine for yourself or you're looking for corporate gifting or gifts for

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friends and family, they got you covered. They recently sent me some of their wines,

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including the cabs of their flagship wine. I saw sleeves and their award-winning justification.

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I cannot wait to share these with friends and family and also drink some myself. Justin Wines

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has been crafting exceptional wines since 1981, with world-class Bordeaux style wines,

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Justin basically put Paso Robles region on the wine-making map. They thoughtfully produce

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wines with boutique wine-making practices and it is the perfect gift for loved ones. Gifting

0:43.6

with Justin is effortless. You pick your wine, you select the box, you add a personal message,

0:48.7

and you leave the rest to them. You could be gifting yourself if you want to. I'm not holding

0:53.2

any judgment. Shop all of their exceptional wines at JustinWine.com and be sure to use promo code

0:59.6

success to receive 15% off your order today. Welcome to success story the most useful podcasts in

1:06.2

the world. I'm your host Scott D. Clary. The success story podcast is part of the HubSpot

1:11.3

podcast network. The HubSpot podcast network has other great podcasts like Marketing Made Simple,

1:16.9

hosted by Dr. J.J. Peterson. Marketing Made Simple brings you practical tips to make your marketing

1:22.0

easy and more importantly, make it work. Now, if any of these topics are interesting to you,

1:26.8

you're going to love his show, how to write and deliver captivating speeches, how to market

1:31.8

yourself into a new job, how design can help, and potentially hurt your revenue, and how to create

1:37.1

a social media ad strategy that works. If these topics hit home and they're things that you want

1:42.0

to learn about, go listen to Marketing Made Simple wherever you get your podcasts. Today, my guest

1:47.2

is Julia Borsten. Now, Julia is CNBC's senior media and tech correspondent and has been an

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