Hey, I'm Kwame Christian and you are about to step into the world of Negotiate Anything,

the number one negotiation podcast in the world where we teach you how to make difficult conversations easier while getting more of what you want in the process.

Each episode is packed with practical tips and strategies from the experts.

We delve into negotiation, conflict resolution,

and leadership skills that are crucial in both business and in life. Whether you're closing a deal,

managing a team, or navigating personal relationships, negotiate anything provides you with the tools

you need to succeed. Our conversations are real, relatable, and most importantly, rooted

in practicality. So if you're ready to transform your conversations and elevate your negotiation skills,

join me on Negotiate Anything. Subscribe and listen on Apple Podcasts, Spotify, or wherever you love to

listen. Let's make every conversation a winning negotiation.

Hey everyone, it's Kwame Christian, host of Negotiate Anything, asking you to please do not

skip forward because this is not a commercial. Okay, I've got something for you. So we want to hear

from you, our incredible listeners, because your feedback

is super helpful in making the show even better. We've created a quick and fun form to get to

know you, and this is your chance to make the show even closer to what you love. And here's

the best part. If you fill out the form before December 31st, 2024, you'll be entered into a

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minutes and your input will help to shape the future of negotiate anything. Find the form in the

description of this episode and we'll announce the winner in January. Who knows? it might be you. Thanks for helping us to make the show even better and even more connected to you. Good luck in the Rapple. Jonathan, thanks for joining us today. Hey, thanks for having me here, Guami. Hey, it's my pleasure, man. So how would you get to get started by telling us a little bit about yourself and what you do? Yeah, for sure. So my name is Jonathan Mayhan. I'm co-founder of a company called The Practice Lab. What we've really done is we've gone and looked at what other disciplines are doing, what professional athletes do, what musicians do, what Olympics teams do to grow their skill and improve performance time behavior. and we've taken all those techniques and applied them to the world of sales and sales training so that salespeople can actually grow their skills and sharpen their skills in the same way that those other disciplines do. I've got to say, I've been doing this couple of years now. It's just been so fun and interesting to go through the process of like taking something that was born in another discipline and trying to find ways to like work it into the world of sales, which is what I've been doing for the last 10 years years and as an industry I know and love. It's been so interesting to do it. And of course, really encouraging too, as we've seen that this practice approach works every bit as well in sales as it does everywhere else. So that's kind of my background for the last few years. I love it. And listeners, you could probably hear the glee in my voice as I introduced Jonathan. And it's because we had a nice little practice session of the first about seven minutes of the podcast because we had some audio issues. And so this is our second time going through it. Listeners, check out how sharp this question is going to be. It's going to sound really organic too. So Jonathan, I have a question for you. Now that we're talking about practice, I'm realizing

that folks who are in professional disciplines like sales, negotiation, or leadership in general,

where we're communicating all the time, I think one of the biggest disconnects that they have is that

they don't have a really great or strong understanding of what practice really means in the context

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