Live from Southern California. This is the Jim Rome Show.

I mean at the end of the day we all know football is a business. We all know that business is business.

Hey business is business.

It is.

Anybody in business knows business is business. Growing up in a family that owned a small

business, my earliest recollections in life was sitting at the dinner table and

having my old man say business is business.

It's literally the first thing I remember.

First thing I learned.

And when it comes to business being business, and when it comes to business being business and when it comes to the business of football

Kirk Cousins is elite

I thumb this out yesterday on the X he is a good quarterback but he is a legendary

businessman

absolutely nobody swings the hammer when they have it like Kirk.

Say what you want about his quarterback.

Personally, I think the guy is a very good quarterback.

I think it's a very good quarterback even potentially at this age coming off this

injury who can still help a team compete and he is about to help the Atlanta

Falcons compete however here's what's not up for debate.

This dude can make a deal like no other. He's a very good football player, but he is the ultimate leverage player.

When it comes to the negotiation table, the man is basically an all-time great,

maybe even the goat. I mean yes he makes plays, but what he

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