Jesse Leyva on Making Nike's Coolest Sneakers for Decades

The Complex Sneakers Podcast

Complex

Society & Culture

4.8 • 1.3K Ratings

🗓️ 28 May 2021

⏱️ 86 minutes

🔗️ Recording | iTunes | RSS

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Summary

The Complex Sneakers Podcast is co-hosted by Joe La Puma, Brendan Dunne, and Matt Welty. This week, the three co-hosts are joined by Jesse Leyva, a Nike veteran who spent 20 years at the company creating some of its coolest sneakers. As the design director at Nike Sportswear and later the creative director in charge of Nike SB and Nike ACG, he was responsible for sneaker collaborations with Kaws, Geoff McFetridge, Undefeated, Stussy, and many more. Leyva discusses his decades-long history in the industry and the inner workings of Nike. Also, Welty ponders a holiday weekend workout, Brendan preps for the Nets game, and Joe talks his adventures on NIKEiD.

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Transcript

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0:00.0	What's up, everybody? It's Joe from Complex. You were listening to. You were watching the Complex
0:08.5	Sneakers podcast. I'm with my guys. Matt Welty to my right. Another week back at it again.
0:14.5	Another week and to my left full of energy today. Who'd you expect, man? Brendan Dunn. How you doing?
0:20.4	I feel okay. Feeling good. Right off the bat, I see a black and white fit. It falls in line with
0:26.8	what you're doing tonight. You know what? Tell the audience where you're going tonight. You know,
0:30.6	Welty, today is a great day to be a lifelong Brooklyn Nets fan. Absolutely. This guy, this guy's
0:37.9	going to the Nets game. Game 2, we're recording this. Game 2, the playoffs, Celtics. I'm excited.
0:43.6	And will you be in the general admission area? I'll be in a suite. Oh, we're sweet. Yeah. Okay.
0:50.0	And I'm excited. I'm excited for the food situation. I'm excited to see, you know,
0:54.5	so playoff basketball, of course, because as you know, I'm a big basketball fan.
0:58.4	Huge. Just a sports guy in general. Yeah. But more than maybe more than that, let me say that.
1:05.0	I don't want that to eclipse it. But I'm really excited to see what the food situation is.
1:09.3	Because anytime I've gotten a comp seat at a sporting event, the food is always a big fixture
1:14.8	for me. So figuring out what kind of crab legs they got at Yankee Stadium or, you know,
1:19.2	depending on what, you know, you've been in the legend suite. I actually have, I think I have.
1:25.2	Okay. But do you know about the crab legs? The best seats I ever had at a Yankee's game,
1:28.6	Adidas took me front row. Back in the day, A-Rod was still playing third base. It was like right
1:33.8	there. Adidas. But I wanted to ask you, what are the keys to the Nets victory tonight?
1:40.1	What are the keys to the Nets victory? Is it points in the pain? Who are you looking for from a big
1:44.8	game tonight? I'm looking for a dominant performance from Kyrie Irving for sure. We need KD to
1:52.4	get some boards. Okay. Doesn't this kind of, it looks like the sort of fit where it's like a GQ
1:59.9	story where it's like how to dress for a sports game if you don't want to wear a jersey? Well,
	...

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