Everything you're on a memorial obligation or responsibility to privilege to help the marketplace, the client. Hey, welcome to the Tom Ferry Show. Today I am with a living legend. Someone in the

early 90s I met who had a transformational impact on my life as a salesperson, as a marketer,

the strategy of preeminence, and so much more the man of the myth legend Jay Abraham.

Jane, thanks for being on the show.

My pleasure, my honor.

So people that maybe have not been exposed to you,

if you were to Google Jay, first of all,

you're going to find more information

that you could possibly imagine.

But you're going to see things like,

the only person that's worked in 500 different industries as a marketing and strategist consultant and has done over 23 billion dollars in sales of products and services from mattresses to alcohol to you know helping real

hallucinations and everything out of the sun but I think what makes what makes you so

special Jan why I am so honored to now call you coach and you know personally you know working with me on my

own strategies is people that I've looked up to for years people like Tony Robbins

say you know no one can synthesize strategies and patterns of performance, of sales, of marketing,

a business better than J and then articulate it in a way that can impact everybody in business.

So I'm just thrilled, I'm out of my mind, we just had a 90 minute session and now I'm going

to share with all of you guys a little J- Abraham.

But the thing we want to cover, right, just so you're clear thing we want to cover right just so you're clear we want to talk about J the strategy of preeminence

But specifically how does how does someone watching this create trust create relevancy and at the end of the day create a level of respect that makes

them the only option for a prospect that gets introduced to them.

So that's the starting point. Great. Well first of all thank you

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