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Tom Bilyeu's Impact Theory

Jason Mayden on Why ADD Is a Superpower (Replay)

Tom Bilyeu's Impact Theory

Impact Theory

Business, News Commentary, News

4.75.2K Ratings

🗓️ 23 February 2024

⏱️ 62 minutes

🧾️ Download transcript

Summary

Jason Mayden, co-founder of Super Heroic, was the lead designer for the Air Jordan, the highest grossing Nike shoe in history. In his relentless pursuit to be the greatest sneaker designer, he did 1,000 sketches a day and became the first African American to land a design internship with Nike. And in just five years, he familiarized himself with other disciplines to earn his role as Senior Designer — a feat that normally takes around 15 years to achieve— and ultimately designed the Nike shoe of his hometown hero, Michael Jordan. Jason went on to obtain his Master’s degree from Stanford and worked his way all the way to Senior Global Design Director for the Jordan brand. Join Tom Bilyeu as he sits down with the co-founder of Super Heroic, Inc. as he shares his strategies for improving introspection and harnessing child-like curiosity in this episode of Impact Theory. [Original air date: July 25, 2017]. FOLLOW JASON: TWITTER: http://bit.ly/2snCsrT INSTAGRAM: http://bit.ly/2vAVQmq FACEBOOK: http://bit.ly/2uBDYKU LINKEDIN: http://bit.ly/2uy8WnK FOLLOW SUPER HEROIC, INC.: INSTAGRAM: http://bit.ly/2u77x4R FACEBOOK: http://bit.ly/2vhqLVw WEBSITE: http://bit.ly/2t6JrbE FOLLOW TOM: Instagram: https://www.instagram.com/tombilyeu/ Tik Tok: https://www.tiktok.com/@tombilyeu?lang=en Twitter: https://twitter.com/tombilyeu YouTube: https://www.youtube.com/@TomBilyeu SPONSORS: If you purchase an item using these affiliate links, Impact Theory may receive a commission.  Get 5 free AG1 Travel Packs and a FREE 1 year supply of Vitamin D with your first purchase at https://drinkag1.com/impact. Try Audible free for 30 days! Just visit https://audible.com/impacttheory or text impacttheory to 500-500. MEDITATIONS is available from Penguin Random House at http://prh.com/meditations. Right now, download NetSuite’s popular KPI Checklist, designed to give you consistently excellent performance - absolutely free, at https://netsuite.com/theory. Save 70% and get a FREE HD camera when you sign up at https://covesmart.com/impact. Head to https://squarespace.com/impact for a free 14 day trial and 10% off your first purchase of a website or domain.   Secure your digital life with proactive protection for your assets, identity, family, and tech – Go to https://aura.com/IMPACT to start your free two-week trial. Take control of your gut health by going to https://tryviome.com/impact and use code IMPACT to get 20% off your first 3 months and free shipping. If you want to dive deeper into my content, search through every episode, find specific topics I've covered, and ask me questions. Go to my Dexa page: https://dexa.ai/tombilyeu Themes: Mindset, Finance, World Affairs, Health & Productivity, Future & Tech, Simulation Theory & Physics, Dating & Relationships ***Are You Ready for EXTRA Impact?*** If you’re ready to find true fulfillment, strengthen your focus, and ignite your true potential, the Impact Theory subscription was created just for you.  *New episodes delivered ad-free, EXCLUSIVE access to hundreds of archived Impact Theory episodes, Tom AMAs, and so much more!* This is not for the faint of heart. This is for those who dare to learn obsessively, every day, day after day. *****Subscribe on Apple Podcasts: https://apple.co/3PCvJaz***** Subscribe on all other platforms (Google Podcasts, Spotify, Castro, Downcast, Overcast, Pocket Casts, Podcast Addict, Podcast Republic, Podkicker, and more) : https://impacttheorynetwork.supercast.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

You're listening to the Impact Theory podcast, your source of empowering ideas and actionable techniques from the world's highest achievers.

0:08.5

Join host Tom Bill You, serial entrepreneur and co-founder of the billion-dollar brand Quest Nutrition,

0:14.8

on a journey to unlock your potential and realize your vision of success.

0:19.4

Welcome to Impact Theory.

0:23.2

Hey, everybody, yelts into Impact Theory.

0:26.1

You are here, my friends, because you believe that human potential is nearly limitless,

0:30.1

but you know that having potential is not the same as actually doing something with it.

0:34.1

So our goal with this show and company is to introduce you to the people and ideas

0:38.4

that will help you actually execute on your dreams. All right, today's guest grew up on the

0:43.5

south side of Chicago amid unimaginable violence and dreamed of one day working at Nike

0:48.9

designing shoes for his hero Michael Jordan. Virtually everyone told him that this dream was

0:54.0

ridiculous for somebody like him,

0:56.5

but he refused to listen, making his mom take him to shoe stores, not so we could buy something,

1:01.6

but so he could sketch the shoes and see if he can improve on them. Nothing came easily for him,

1:07.1

but just as Jordan put up a thousand shots a day to improve, he began doing a thousand

1:11.6

sketches a day. He persisted and after several rejections, he got a design internship with Nike

1:18.1

becoming the first African American to do so. Insanely hungry to make a name for himself. He took

1:23.3

all of the projects nobody else wanted. His assignment to reinvent laces, the most boring job in

1:28.7

shoes, was actually meant to haze him, but he crushed it so hard that it resulted in him being

1:33.9

awarded multiple patents and attracting the attention of Nike founder Phil Knight. He also

1:39.3

poured himself completely into another maligned and orphan project known as the barbecue shoe for dads

1:45.3

and turned it into the monarch, the highest grossing shoe in Nike's history. While it normally

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