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This is Design Matters with Debbie Melman from Design Observer.com.

On this program, Debbie Millman talks with James Victoria about his apprenticeship and graphic design,

about the role of opinion in his work, and about his suspicions of surface beauty and polish.

I'm trying to get to a place that is even more clumsy, less finished, less perfect.

Here's Debbie Millman.

James Victoria, Inc. is an independent design studio, hell-bent, on world domination.

This is the very first thing you read when you Google James Victoria.

And there you have this artist and designer in a nutshell.

Playful, hyperbolic, humorous, fierce, and maybe even a little ruthless.

Whether it's a skull sticking out of patriotic tongue or the words, use a condom scrawled

over the silhouette of mating rabbits, Victoria pushes his ideas into the public arena with

moral fearlessness and visual force. His work has won awards

for many national and international design competitions, including an Emmy Award for Television

...