Jail Time to Millionaire! - How Jon Briseno Transformed His Life
Dropping Bombs
Brad Lea
4.8 • 2.3K Ratings
🗓️ 13 July 2025
⏱️ 58 minutes
🧾️ Download transcript
Summary
LightSpeed VT: https://www.lightspeedvt.com/
Dropping Bombs Podcast: https://www.droppingbombs.com/
You’re here because you want to win—big. Brad Lea doesn’t mess around. In this episode, he sits down with Jon Briseno to tear into how he went from sitting in jail facing deportation as an undocumented immigrant to building a thriving life through fitness, sales, and mindset, delivering the unfiltered truth you won’t find anywhere else. No fluff, just real talk and actionable steps to crush it in business and life.
Jon's links
https://www.instagram.com/realjonbriseno/
https://www.closeracademy.co/
Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he’s mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.
LightSpeed VT is Brad’s brainchild—the world’s leading interactive training platform. It’s built to make your team sharper, faster, and more effective, without wasting time or money. Whether you’re a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out:
https://www.lightspeedvt.com/
Brad’s also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://bradlea.com/product/the-hard-way/
This isn’t just a video. It’s a wake-up call. Watch it. Share it. Act on it.
Closer School: https://www.closerschool.com/cs
Transcript
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| 0:00.0 | You can make money by learning how to speak, communicate, persuade. |
| 0:04.3 | Anybody can get in sales. |
| 0:06.5 | Step one is the... |
| 0:07.6 | It took for me to be sitting in jail for me to realize I actually put myself in this position. |
| 0:12.5 | Isn't it just as easy that if I'm the reason I'm here, I can also be the reason why I get rich? |
| 0:17.4 | How much you make last year? |
| 0:21.3 | You said earlier, fitness is where you kind of got out of your situation. |
| 0:28.9 | Let's talk about your situation, dude. |
| 0:30.8 | It was the gateway for me, bro, because I honestly, and I didn't realize that this is what |
| 0:35.5 | was happening, but I just didn't fucking believe in myself, right? |
| 0:38.3 | So the self-sabotage for me was just whatever. |
| 0:41.5 | Everybody that I know went through this in and out of jail, selling drugs, popping |
| 0:45.4 | pills, getting high. |
| 0:47.0 | I guess that's just what I meant to do as well, you know? |
| 0:50.4 | So through fitness is how I started to build a little confidence, little by little, you know, because I'm keeping a promise to myself. |
| 0:57.5 | I said I was going to go. |
| 0:58.3 | Do you think it was confidence or do you think it was self-worth? |
| 1:02.0 | It turned into self-worth. |
| 1:03.6 | A hundred percent it turned into self-worth. started what we started with Salwage because I don't want somebody to have to be sitting in jail wondering if their life is about to be fucking over for them to wake up the way I did. |
| 1:16.0 | Right. So that's why we're here to spread the message that, bro, you don't have to go through |
| 1:20.5 | that same bullshit to wake up and realize you have to change yourself worth. Believe that it's |
| 1:27.2 | fucking possible for you because you can't |
... |
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