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Switched on Pop

J Cole’s The Off Season and the Power of the 12/8 Shuffle

Switched on Pop

Vox Media Podcast Network

Music Interviews, Music History, Music, Music Commentary

4.62.7K Ratings

🗓️ 8 June 2021

⏱️ 30 minutes

🧾️ Download transcript

Summary

J Cole is one of the most successful rappers of his generation, someone who racks up hits while sustaining critical acclaim. But that isn’t necessarily a good thing. Cole’s sixth studio album “The Off Season” finds a musician struggling to stave off complacency and keep his skills sharp. In a short documentary about the album, Cole describes the album as an attempt to “push himself,” a sentiment reflected in a line from the Timbaland-produced track “Amari”: “If you solo these vocals, listen close and you can hear grumbling.” Cole is never satisfied on this album, pushing his technique to the breaking point through verbal dexterity and rhythmic complexity. One way Cole stays on his toes is through the use of a trap beat melded with one of the oldest grooves in pop: the 12/8 shuffle. He’s far from the only artist to make use of an often overlooked, but iconic meter. Why does this pattern keep us moving? And where did its unique sound come from? We have a theory about that... Songs discussed: J Cole - Amari, Punching the Clock, The Climb Back, Interlude Brief Encounter - I’m So in Love With You Adam Lambert - Another Lonely Night Carly Rae Jepsen - Run Away With Me Disclosure ft Sam Smith - Latch Steely Dan - Aja Toto - Roseanna Led Zeppelin - Fool in the Rain Kanye West - Black Skinhead Billie Eilish - Bury a Friend Vulfpeck ft Bernard Purdie and Theo Katzman - Something Watch Bernard “Pretty” Purdie: The Legendary Purdie Shuffle Read more on The Off Season in Craig Jenkins in-depth review on Vulture. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

I've entered the Rick and Morty multiverse so many times at all for

0:04.4

that I don't know whether I'm Rick, Morty.

0:07.3

Oh myself.

0:08.5

Am I Rick?

0:09.6

Am I Morty?

0:10.7

Am I me?

0:12.0

Am I Rick?

0:12.9

Am I Morty?

0:14.0

Am I me?

0:15.2

I don't know.

0:16.4

Watch now on all four.

0:18.0

The UK's biggest free streaming service.

0:20.4

Watch and rewatch.

0:21.5

Watch and rewatch.

0:22.2

Watch and rewatch.

0:22.8

Go for me.

0:23.6

Compare channel 4.com slash verify.

0:39.0

Welcome to Switchdown Pop.

0:40.4

I'm musicologist Nate Sloan and I'm songwriter Charlie Harding.

0:44.0

Songwriter Charlie Harding.

0:45.7

J. Cole is one of the most successful rappers of his generation.

0:50.3

Someone who's racked up hits while sustaining critical interest.

...

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