ITL261: How Cindy Monroe Turned a Seemingly Small Idea into a Business That Impacts Millions

In the Loop with Andy Andrews

Matt Lempert

Business

4.9 • 614 Ratings

🗓️ 12 November 2016

⏱️ 28 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this episode, our special guest, Cindy Monroe, reveals the secrets behind her massive entrepreneurial success. Cindy came up with her idea 13 years ago in Hixson, TN. • She saw boutiques popping up all over her town, but noticed they all closed at 6pm—right when women got off work. • She decided to create 31 Gifts, a direct sales company that sells handbags, jewelry, and other gifts for women. She grew her company and built raving fans by communicating her core values. • She wanted to help her family and other families achieve financial freedom. • 31 Gifts helps reverse the effect of the confidence crisis most women experience by showing them their true worth and value. • Cindy gives her sales consultants 25% or greater commission to help their families achieve financial freedom. • Her company takes giving seriously and donates hundreds of millions of dollars to charitable organizations. Cindy did all of this while having a family. • She focused on faith, family, and 31 Gifts—she said no to anything else that fell outside of those 3 buckets. • She communicated her expectations so everyone was on the same page. • Everything and everyone she worked with went on her calendar so everyone knew they were important. Tune in to hear Cindy's advice for struggling entrepreneurs and click here to check out Thirty One Gifts.

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Transcript

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0:00.0	You're listening to In the Loop, a unique opportunity to see life from a different perspective
0:06.5	with New York Times bestselling author, Andy Andrews.
0:10.4	Now here's your host, David Loy.
0:12.9	Hi, and welcome to In The Loop with Andy Andrews.
0:15.5	I'm your host, David Loy.
0:16.6	Thanks for joining us today.
0:18.0	Andy, how are you?
0:19.3	Good, David, good.
0:20.5	I'm really, really good. Really excited today.
0:25.0	And it's going to be a different one today. This is going to be a lot of fun.
0:28.7	And I'm still in Wisconsin. I'm in Wisconsin.
0:32.2	Yes, you're traveling. You're doing a lot of fun stuff. I did know that.
0:36.1	I'm up to the right. I'm right in the middle of the whole
0:39.0	cheese harvest that whole thing here the camemberar orchards are just bursting with cheese and
0:47.3	of course the cheddar vines have have done very well this year and all the little mozzarella bushes
0:53.7	the kids are out picking mozzarella.
0:56.6	It's a neat thing to see.
0:58.2	It's a great time of year.
0:59.5	The mozzarella bushes.
1:00.9	Maybe you need to write a kid's book about that.
1:02.9	That sounds very interesting to me.
1:05.0	Andy, this is a unique week and we're excited about a very special guest.
	...

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