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The Boostly Podcast

Is your website making this mistake

The Boostly Podcast

Mark Simpson

Marketing, Business

5.0302 Ratings

🗓️ 5 June 2021

⏱️ 5 minutes

🧾️ Download transcript

Summary

Welcome to Boostly Podcast Season 11 Episode 94. This is a recap of my Facebook live where I talked about a website mistake. 00:00 Start 00:40 What you can do to your website 02:20 Build your website mobile-first • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://Boostly.co.uk/podcast

Transcript

Click on a timestamp to play from that location

0:00.9

How many seconds do you think that you have

0:04.8

your website to load before someone will just leave?

0:09.3

And this is really important

0:10.6

because the recent survey and stats

0:13.2

that have come out when it comes around web design

0:15.5

is that if you've got a one-second delay in your website

0:18.5

speed, then it can result in a 7% reduction in conversion

0:22.7

or the turn of luck is into bookers.

0:25.0

Now the industry standard used to be between six

0:28.1

and seven seconds.

0:29.0

That has now reduced to three seconds, which is ridiculous.

0:31.8

You've literally got three seconds for your website to load.

0:34.2

And for every second that you go over that,

0:37.2

you've got a 7% less chance of actually getting someone

0:40.8

to stick around and turn in a look-in into a book-in.

0:44.4

So this is really important.

0:45.4

So number one, you need to make sure

0:47.3

that you have got a website that is built to load very quickly.

0:52.4

It's working with a very good server.

0:54.4

It hasn't got real big images and videos

0:57.2

that are clogging it down.

0:58.8

It's been built by somebody who knows what they're talking about.

...

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