But by the way, so you know how you and I, like, we still do marketing.

We still do CRO on our websites, right?

So when you do CRO on your website right now, like, are you using, like, Figma to, like, take a snapshot of a page and then comment on what you want change? Like, how do you do it right now? The whole process or just the design? Just the beginning. It's like, I want this changed. and how are you prototyping it right now?

So my buddy Gajan beginning. It's like, I want this changed. And are you pro- how are you prototyping it right now?

So, uh, my buddy Gajan from Spiralize takes a snapshot of any website on the internet that's running an AB

test. Yeah. So if I want to run an A-B test, the first thing I do is I go to him and I'm like,

yo, dude, I need data. What's the winning versions for anything in my industry?

And he'll feed it to me.

And then I take that.

And then I'll take the current version.

And then I'll go and I'll leave edits based on what's won on previous tests.

And when I say he takes snapshots,

let's say there's 100 B2B SaaS companies

and I have a SaaS product. I'm making this up even though I do have a SaaS product. And

there's 100 in my space. You'll go and take a snapshot of every single one that's running

testing script, optimize VW or crazy, you get the point. And then they pinpoint which version became default after the test was over. So they'll do that for many different websites so they can see what tends to be the winning variation versus the variation. He should have that as a product. Yeah, he should. You probably make more money selling that as a product. And then we will then take the data on what's winning and then use that data to then go and adjust what we're doing on our website.

But the key thing, so you just mentioned after you have that data, so after, okay, you've got it like, how are you communicating these changes?

How are you prototyping these changes to send to your team?

Figma.

Okay.

It's all comments.

Great.

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