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You're on The Birch Show

time to get buzzed on the hot goss from Hollywood,

with Abby.

It's the Birch Show's entertainment buzz.

People are calling this the Great Bumble Fumble, and it's all got to do with bumble's latest

advertising campaign so bumble recently got a little bit of a facelift there's some

new changes where actually men can make the first move on women on

Bumble. It's revolutionary. That's called hinge. It's hinge, but in

bumble form. And now Bumbleumble has these new well they used to because

now they've taken them down these billboards that made some comments about

celibacy so recently these billboards have taken the stage in a lot of major cities to

advertise for Bumble and they're all labeled with giant font that says, you know full well a vow of celibacy is not the answer.

And then underneath it it says the new bumble and there's a very sexy photo of a man and a woman partying together or something like that.

This marketing campaign was a good idea.

Well, the people at Bumble apparently because women are now coming out and saying,

well, are you saying that celibacy

...