Is Shadow Banning on Instagram a Real Thing? | Quick Tip Tuesday - 407
Build Your Tribe | Grow Your Business with Social Media
Brock Johnson
4.9 • 2.7K Ratings
🗓️ 18 August 2020
⏱️ 14 minutes
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| 0:00.0 | Hey what's up and welcome back to another episode of Build Your Tribe. |
| 0:07.0 | Today is a quick tip Tuesday episode about a really really popular Instagram term that |
| 0:15.7 | I believed was a myth until recently. |
| 0:19.2 | Today in our quick tip Tuesday episode we are talking about shadow banning. |
| 0:23.8 | If you aren't familiar with what shadow banning is it's basically the idea that Instagram |
| 0:30.2 | will punish some of its users by halting the reach on your posts. |
| 0:36.3 | That means that your posts won't reach a new audience they'll barely even reach parts |
| 0:40.6 | of your audience and just in general it's kind of like you're in Instagram jail. |
| 0:46.4 | Shadow banning is also thought to be when your posts don't show up under hashtags. |
| 0:52.0 | So you put hashtag fitness freak under your post but then when you go and look at that |
| 0:57.8 | hashtag you don't see your post anywhere. |
| 1:01.4 | This has been very popular and widely talked about on Instagram for a long time and a lot |
| 1:06.3 | of people have believed that in the past they have been shadow banned because they've |
| 1:11.0 | seen major decreases in their engagement. |
| 1:14.3 | They've seen a lot less followers coming in and sometimes that's after a period of rapid |
| 1:19.0 | follower growth. |
| 1:20.0 | So it's like what the heck happened and its human nature to look for an outside source |
| 1:25.3 | into blame Instagram with shadow banning. |
| 1:28.0 | For the longest time I was in 100% disbelief that shadow banning existed because I didn't |
| 1:35.3 | see a logical reason why Instagram would randomly punish its users and also Instagram outright |
| 1:43.1 | denies that shadow banning exists. |
| 1:45.2 | According to Instagram they have an official press release that says that shadow banning |
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