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Marketing School - Digital Marketing and Online Marketing Tips

Is M&A a Reliable Growth Channel? #1844

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 1 September 2021

⏱️ 6 minutes

🧾️ Download transcript

Summary

In episode #1844, we talk about whether it is worthwhile to do mergers and acquisitions. The first thing to remember is that all M&A refers to is buying businesses, meaning it can be done on any scale and is therefore in most business owners’ reach. Today we cover how to vet a new business before buying it and what to expect once you are merging it into your one. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Is M&A a Reliable Growth Channel? [00:26] Understanding more about M&A and how it is not out of your reach. [00:45] Looking for businesses that are in your niche with a different offer to yours. [01:46] Buying businesses with a similar OS to the one you use. [03:21] Being disciplined and focusing on one merger/acquisition at a time. [03:34] Keeping the management team in place for as long as possible. [03:55] The typical fail and churn rate for a merger or acquisition. [04:41] That’s it for today! [04:42] Go to marketingschool.io/live to learn more about our upcoming live event.   Get ad-free listening plus exclusive content with Marketing School Pro. Try for free at www.marketingschool.io/pro   Links Mentioned in Today’s Episode: Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips

0:06.4

and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.8

Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric

0:16.8

Sue.

0:17.8

All right guys, before we start, we got a special message from our sponsor.

0:24.1

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0:28.6

The faster your website loads, the better off you are.

0:31.4

With Google's Corvital update, that makes it super, super important to optimize your

0:35.5

site for low time.

0:37.7

And one easy way to do it is use the host that Eric and I use, Dreamhost.

0:42.2

So just go to Dreamhost or Google it, find it, check it out, and it's a great way to improve

0:47.7

your low time.

0:48.7

Today, we're going to talk about if M&A is a reliable growth channel.

0:54.9

So M&A is mergers and acquisitions, and it sounds fancy.

1:00.3

It sounds crazy.

1:01.3

You might be like, oh, I'm not, I don't do M&A.

1:03.1

I'm not in private equity.

1:04.3

I'm not like, you know, I'm not trying to buy things within my company.

1:08.6

That's what M&A is at the end of the day.

1:09.9

You're just buying other companies and you're merging them in.

1:12.8

So Neil, you want to start first?

1:14.4

The easiest way, M&A is a reliable channel as long as you're buying businesses that have

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