Is it the end of affiliate marketing?

Right? If you look at W.P. beginner and a lot of the

WordPress or just blogs out there, a lot of them generate quite a bit of income

from affiliate revenue, right? They'll try to rank for terms like web hosting or whatever it may be and just try to clean up.

But we've seen in the past, you know, less than a year, maybe a year and a half, Google's

been whacking a lot of the

I've been ranking for these terms and that's been killing a lot of the

revenue for these quote-unquote affiliates. We had an online flower

retailer reach out to us and so what happened was that all their affiliates that were

ranking well for the flower keywords they all got destroyed they all got pushed

down right and it's all like Reddit and like communities that are like

number like number one through three now so they're trying to figure out another strategy. So, you know,

businesses that relied on affiliates are getting crushed and affiliates are getting crushed as well. So, I mean, we've both done affiliate marketing. My take is it's probably easier to have your

own products and services so I agree with Eric on this I would also say though as a business

and a marketing channel you should include affiliate in the mix

just don't expect it to do as well as it used to.

Yeah and everything goes through ups and downs and waves and that's okay.

Just like SEO, sometimes SEO does better for you or paid ads on Google or then, you know,

Apple rolls out a change with the iOS, which affects Facebook advertising and who you're

targeting so then maybe your Facebook ads don't work as well. It's pretty much

taking an omni-channel approach and if you take an omni-channel approach

some of the channels rise up, some of them rise down, but

...