The ASA regulates UK ads across all media, including radio, to make sure they stick to the rules.

You should be able to trust the ads you hear, whether you love them or hate them.

So we're by your side and keeping our ears open because every little helps.

The ASA, keeping ads legal, decent, honest and truthful.

Oh, yes.

The Fertia.

All right, we will start this by giving you an example and Abby will love this on how hardcore

Swiftie fans are Swifties, okay? This is a great story coming out of New Orleans where I believe

that Taylor Swift is performing this upcoming weekend.

Right? Are you going? No, but I think there's a rumor going around that she's going to announce

reputation Taylor's version this weekend and I have a friend going so I'm just

really excited for them. So a woman in New Orleans decided that she was going to buy a hundred and ninety one

hotel rooms in New Orleans. She noticed that any time Taylor went to a city city obviously there was going to be demand so

hotels were jacking up the prices of their rooms so she decided that she was

going to buy a hundred hotel rooms, right?

But she hasn't taken a profit on any of it.

She looked at the history and realized that in every one of these cities a lot of

SWIFTies were missing the concert because they couldn't afford hotel and the

ticket so she bought the hotel rooms and hasn't taken one cent of a profit on these rooms.

That is so nice and I wish she had been to Chicago or in Nashville last year because I definitely paid a very pretty

penny for those hotels.

I think a pretty cool thing to do right there right?

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