Introducing Business Wars: Toys R US vs KB Toys
The Best One Yet
Nick & Jack Studios
4.6 • 9.8K Ratings
🗓️ 18 November 2023
⏱️ 6 minutes
🧾️ Download transcript
Summary
Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shape what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Their latest season, Business Wars: Toys R US vs KB Toys, goes deep into the rivalry between the two top brick-and-mortar toy sellers and an even greater threat: online retailers. Listen Now: Wondery.fm/IFD_BW
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Transcript
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| 0:00.0 | This is Nick. This is Jack. And today we're doing something a little bit different for you. |
| 0:05.6 | Today we want to tell you about a podcast we think you'll enjoy. It's called Business Wars. |
| 0:09.8 | That's hosted by David Brown, it's called Business Wars, and it digs it to the biggest corporate rivalries of all time. |
| 0:15.0 | And their latest season brings us back to the month between when Nick and I were born. |
| 0:20.0 | Talk in 1988. |
| 0:21.0 | Yeah, ladies, remember I'm a Toys R Us kid? Like, remember that tagline? |
| 0:25.0 | That's the line from Toys R Us, the superstore. It's an almost inescapable jingle from back in the day. |
| 0:31.0 | For a while, Toys R Us cornered the toy market. They had so much power that manufacturers |
| 0:35.6 | had to cave to their every demand. But a copycat emerged. It was called K-B- Toys. |
| 0:40.8 | K-B Toys! That company at Lirtaway Shoppers who were on the hunt for a better deal. It stocked |
| 0:45.6 | its stores with impulse purchases and it built its locations where the shoppers already were. |
| 0:50.9 | It built its locations inside malls. So yeah it is we got a clip for you |
| 0:55.6 | it's of Business Wars Toys R Us versus KB Toys and it goes deep until the rivalry |
| 1:00.3 | between the two top brick and mortar toy sellers. |
| 1:03.2 | And an even greater threat, online retailers. |
| 1:06.4 | So Besties, we're about to play a clip from Business Wars. |
| 1:09.3 | Toys R Us versus KB Toys. |
| 1:11.2 | Why you're listening, follow Business Wars on the Wunderry app or wherever you get your pods. |
| 1:17.0 | It's February 1988 and at 205th Avenue in Manhattan toy fairs back again. |
| 1:29.6 | Every year 18,000 toy store buyers descend on this building. |
| 1:33.7 | They're here to check out the products manufacturers hope will become the big hits of |
| 1:38.0 | the next holiday season. |
... |
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