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The Speaker Lab Podcast

Intellectual Property (IP) For Speakers with Pamela Slim

The Speaker Lab Podcast

The Speaker Lab

Authors, Public Speakers, Public Speaking, How To, Marketing, Smallbusiness, Coaching, Education, Entrepreneurship, Speaking, Business, Side Gig

4.8575 Ratings

🗓️ 23 April 2019

⏱️ 42 minutes

🧾️ Download transcript

Summary

Has a company ever asked to license your material? Whether or not you've ever been approached, it's important to understand the topic of intellectual property for speakers.

Here to tell us about IP for speakers is Pamela Slim. Pamela is a successful coach, author, speaker and all-around amazing woman.

On this episode of The Speaker Lab, Pam explains when and how to license your material, how to protect your IP (intellectual property), as well as how to market it, price it, and leverage it to your greatest advantage.

THE FINER DETAILS OF THIS SHOW:  

  • What qualifies as intellectual property?
  • How can licensing help you leverage your knowledge and tools to reach new markets?
  • When do you know licensing is your best option?
  • Do you need to be famous to license your material?
  • What is essential to intellectual property and brand recognition?
  • What are the best ways to market your licensed material and IP?
  • Why do you need to track how many people use your materials?
  • Why money shouldn't be your sole focus when licensing your IP.
  • And so much more!


EPISODE RESOURCES

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Transcript

Click on a timestamp to play from that location

0:00.0

Hey, friend, are you looking for ways to book more paid speaking gigs?

0:03.7

Well, of course you are.

0:04.4

Maybe you're just starting out as a speaker. You're trying to figure out what to prioritize in order to get booked and paid as quickly as possible. Listen, if that's you, I want you to join us for a free live training where you're going to learn how to create the number one marketing asset that you need to consistently book more paid gigs. This is a tool that one speaker on our team used to book over $36,000 in paid gigs before he even had a website.

0:27.2

This training is free.

0:28.1

It's live and we offered a few times a week so you can find a time that works best for you.

0:32.5

All you got to do is head over to thespeakerlab.com slash get booked.

0:36.3

That's all one word.

0:37.2

Thespeakelab.com slash get booked. That's all one word, the speakerlap.com slash get booked

0:39.3

and register right now. We look forward to seeing you on the live training.

0:49.7

Hey, what's up, my friend, Graham Baldwin here. Welcome back to the Speaker Lab podcast. Today we have a

0:53.9

great guest for you. We have Pamela Slim who is joining us. Pamela Slim is a very successful coach and author and speaker. And as I say in a minute here, all around great gal. So I'm really honored to have Pamela join us today. She's extremely smart when it comes to all things speaking and building a personal brand.

1:11.3

And so she has some great insights to share with us today. Today we're going to be talking a lot

1:14.9

about the topic of IP or intellectual property and licensing that. So I get a lot of questions

1:20.7

from speakers like, hey, there's some company or organization or business or group that wants

1:24.8

to license my material. And I'm trying to figure out what that looks like or how to structure that. And so she gives us some great insights on what to do about that, on how to protect your IP, on how to market your IP, how to price your IP, how to leverage all of that. So there's a lot of different ways that you can do that. And so she breaks it all down for us today. So I think you're going to get a lot from today's episode. Let's get right into it. Here's my conversation with Ms. Pamela Slim. Enjoy. Hey, what's up my friends? Grant Bolden here. Welcome back to the speaker lab podcast today, joined by my friend, Miss Pamela Slim, who is a very successful author, speaker, coach, and all-around amazing lady. So thanks for hanging out with us today, Pam. Well, it takes one to no one, Grant. I'm super happy to be here. Oh, so sweet. So we were just talking a little bit beforehand. We did a virtual summit a few years ago that you're a part of, but we realized like you hadn't actually been a part of the podcast. And we've known each other. Yeah, I wasn't going to say anything. I know, I know. I'm very bitter.

2:18.7

So whatever.

2:33.0

And so it's one of those like I was looking through the list of people we've had on the summit who haven't actually been on the podcast. I was like, we've got a bunch of people we've got to go back to, I guess now. So good to have you here now. So before we get into what we're going to be covering, just to familiarize yourself with everyone,

2:37.1

what, why don't you give us a quick snapshot on especially what you speak about and how speaking fits into your business?

2:38.8

So I'm an author, speaker and business coach and real estate owners.

2:42.7

I run a small business learning lab here in Mesa, Arizona, which is just right adjacent

2:47.1

to Phoenix.

2:48.1

And so like many speakers, being a writer that depending upon the book

...

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