Inside LJW: 40+ Years of Advertising That Actually Works - Sam John
The Home Service Expert Podcast
Tommy Mello
4.7 • 793 Ratings
🗓️ 3 April 2026
⏱️ 72 minutes
🧾️ Download transcript
Summary
Learn more about LJW Advertising here: https://www.larryjohnwright.com/
Larry John Wright Advertising (LJW) is a full-service creative and media strategy firm based in Mesa, Arizona, helping growth-focused companies turn marketing into measurable revenue.
Founded in 1982, LJW specializes in combining strategic media buying with strong creative execution—placing campaigns across television, radio, billboards, streaming, digital, and social platforms. With in-house production studios creating thousands of ads each year, LJW helps clients move faster, control costs, and maintain consistent messaging.
With decades of experience and a proven track record across industries like home services, automotive, legal, and retail, LJW's mission is simple: help businesses invest smarter and grow faster.
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Transcript
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| 0:00.0 | Even though this advertising seems expensive, it's the best investment you're going to ever make. |
| 0:06.2 | Welcome to the home service expert, built for blue-collar entrepreneurs who are ready for more. |
| 0:11.5 | When your customer says yes, stop talking. |
| 0:15.1 | Find that the pursuit of a goal, at least for me, is a source of my happiness. |
| 0:20.8 | You're never going to be a successful doing what everyone else does. |
| 0:22.9 | New episodes every Monday. |
| 0:27.1 | Before we get started, I wanted to share two important things with you. |
| 0:30.6 | First, I want you to implement what you learned today. |
| 0:33.4 | To do that, you'll have to take a lot of notes, |
| 0:35.3 | but I also want you to fully concentrate on the interview. |
| 0:39.1 | So I ask the team to take notes for you. |
| 0:41.1 | Just text notes, N-O-T-E-S, to 888-526-1299. |
| 0:48.1 | That's 888-526-1299, and you'll receive a link to download the notes from today's episode. |
| 0:55.7 | Also, if you haven't got your copy of my newest book, Elevate, please go check it out. |
| 1:00.7 | I'll share with you how I attracted and developed a winning team that helped me build a |
| 1:04.2 | $200 million company in 22 states. |
| 1:06.7 | Just go to elevate and win.com for slash podcast to get your copy. |
| 1:11.1 | Now let's go back into the interview. |
| 1:12.8 | All right, guys, welcome back to the home service expert today. |
| 1:15.5 | I got Sam in the house with LJW, Larry John Wright, advertising. |
| 1:20.4 | You know, a lot of people ask me, they say, Tommy, what do you do for marketing? |
| 1:25.5 | And I'm like, how much time you got? |
... |
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