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Barbell Shrugged

[Indistractable] How to Choose Your Attention and Choose Your Life w/ Nir Eyal, Anders Varner, and Doug Larson #725

Barbell Shrugged

Doug Larson

Fitness, Health & Fitness, Nutrition

4.72.8K Ratings

🗓️ 13 December 2023

⏱️ 50 minutes

🧾️ Download transcript

Summary

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. Nir previously taught as a Lecturer in Marketing at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford.

 

Nir co-founded and sold two tech companies since 2003 and was dubbed by The M.I.T. Technology Review as, "The Prophet of Habit-Forming Technology." Bloomberg Businessweek wrote, "Nir Eyal is the habits guy. Want to understand how to get app users to come back again and again? Then Eyal is your man."

 

He is the author of two bestselling books, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life. His books have resonated with readers worldwide, selling over 1 million copies in over 30 languages.

 

Indistractable received critical acclaim, winning the Outstanding Works of Literature Award as well as being named one of the Best Business and Leadership Books of the Year by Amazon and one of the Best Personal Development Books of the Year by Audible. The Globe and Mail called Indistractable, "the best business book of 2019."

 

In addition to blogging at NirAndFar.com, Nir's writing has been featured in The New York Times, The Harvard Business Review, Time Magazine, and Psychology Today.

 

Nir invests in habit-forming products that improve users' lives. Some of his past investments include Eventbrite (NYSE:EB), Anchor.fm (acquired by Spotify), Kahoot! (KAHOOT-ME.OL), Canva, Homelight, Product Hunt, Marco Polo, Byte Foods, FocusMate, Dynamicare, Wise App, and Sunnyside.

 

Nir attended The Stanford Graduate School of Business and Emory University.

 

Free Tools and Resources from Nir Eyal:

Indistractable the book: http://geni.us/indistractable

Indistractable bonus content is here: http://www.nirandfar.com/indistractable/

Indistractable summary article: https://www.nirandfar.com/skill-of-the-future/

Timeboxing article: https://www.nirandfar.com/timeboxing/

Values article: https://www.nirandfar.com/common-values/

Free habit tracker tool: https://www.nirandfar.com/habit-tracker/

Free schedule maker tool: https://www.nirandfar.com/schedule-maker/

List of  top articles: https://www.nirandfar.com/best-articles/

Anders Varner on Instagram

Doug Larson on Instagram

Transcript

Click on a timestamp to play from that location

0:00.0

Shrud family this week on Barbell Shrud, near I-Yall, the author of Indestractable, is on the podcast.

0:06.3

I'm super excited to talk to him.

0:07.4

This is like one of my, when we start to get into the psychology of how humans interact, we love looking at our phones, right? Everybody has one.

0:15.6

You're probably listening to this podcast on it right now. It'd actually be almost weird if you weren't

0:19.7

listening to this on your phone when you probably could be in the car with dead silence and I'm in

0:25.8

there now with you distracting you but that's okay that's totally okay you should keep

0:30.4

doing that as much as possible but it's a very interesting concept in that our phones are just the new widget from TV and newspaper

0:37.8

and books and we dig into all of the ways that humans have been distracted, what it can tell us about where we are right now, and then he gives

0:44.8

a four-step process on kind of like how to recognize where you're getting distracted, the things

0:50.7

that it's leading to, how you can get out of it and really it's all about

0:54.4

overcoming discomfort like we love to talk about getting comfortable with the

0:58.8

uncomfortable and things like that in the gym which thinkers always a little played out on the little dramatic when it comes to to working out but

1:07.2

it's a very interesting concept that what when do we typically grab our phones it's when we're bored and we don't want to just go sit with the

1:14.1

uncomfortableness of the boredom or when our kids are going crazy and we just don't

1:19.7

want to deal with having to deal with the craziness and what do you do you kind of like walk away

1:26.0

you grab your phone you distract yourself when you could just sit in the

1:29.5

discomfort and that is why near wrote this book Indestractable and I think it's a fantastic show

1:36.6

especially when you kind of sit back and just observe how people act and it's very

1:41.4

very cool so as always, you can get over to rapidhealth report.com.

1:46.0

That is where Dr. Andy Galvin and Dan Garu are doing a free lab lifestyle and performance analysis

1:51.4

that everybody inside rapid Health optimization will receive.

1:55.0

You can access that for free over at RapidHealth Report.com.

...

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