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ICYMI - The Brilliance of “Montoya, Por Favor”

Slate Daily Feed

Slate

Business, News, Society & Culture

3.91.1K Ratings

🗓️ 12 February 2025

⏱️ 34 minutes

🧾️ Download transcript

Summary

Kate Lindsay and Candice Lim dive into two internet stories they can’t stop thinking about. First, they explain how Montoya from Temptation Island became 2025’s crash-out king and created one of the first great international memes of the year. Then, they recap the journey of Onijah Andrew Robinson, an American who spent months in Pakistan after a catfish-gone-wrong, and used local media to become TikTok’s latest obsession.

This podcast is produced by Alexandra Botti, Daisy Rosario, Candice Lim, and Kate Lindsay.


Hosted on Acast. See acast.com/privacy for more information.

Transcript

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0:00.0

Hey, I'm Candice Lim.

0:15.7

And I'm Kate Lindsay, and you're listening to I see why am I.

0:18.8

In case you missed it.

0:20.4

Slate's podcast about internet culture.

0:22.8

And Candice, I have to issue a correction.

0:25.5

Oh, geez.

0:26.6

So on last week's episode, I said I would not be watching the Super Bowl because we're a Bill's family.

0:32.3

Cut to 8 p.m. Sunday night, I am making the second picture of margaritas and identifying so strongly with the seven years I lived in Pennsylvania.

0:42.5

I'm just, I'm suddenly an Eagles fan.

0:44.4

Right.

0:44.7

And I actually think it's thanks to me and that conversion and my margaritas that the Eagles ended up winning the Super Bowl.

0:51.9

And I did a fact check.

0:53.1

That is true.

0:56.0

Wow. I mean, I believe the word the New York Times used was crushed. They crushed the chiefs. Kendrick and Siza crushed the

1:01.7

halftime show. Serena Williams crushed her cameo. But all these iconic moments were interrupted by

1:07.7

so many ads. So many ads. And I know that is half the point for a lot of people

1:14.5

is seeing the ads that make it to the Super Bowl. These companies poured millions of dollars into

1:20.1

these ads and yet they're airing. And my friends and I were sitting there anytime the ads came on

1:24.9

pretty much silent. Like I was looking at my phone. Do people still care about them? I don't think so. I'm going to make the argument that the

1:32.0

internet ruined Super Bowl ads because they always post them on YouTube like a week,

1:37.3

two weeks before. I mean, I was reading this LA Times article by Saba Homody and Meg James.

1:42.2

And they said that this started back in like 2011 when Volkswagen, do you remember this? They posted this commercial of like a kid pretending he could start the car with the force. He was like wearing like a Darth Vader mask. Oh, kind of. Yeah. He's like in a really nice driveway. He's wearing like a Star Wars mask. It's very cute. The thing is they posted that midweek before the Super Bowl got like 11 million views. And I think advertisers were like, oh, we need to do that and we need to extend this campaign for views. But I wonder if that takes away from like the surprise or like the coolness factor of being in a Super Bowl commercial because

...

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