ICYMI: How Do I Get a Trader Joe's in My Neighborhood

Inside Trader Joe's

Trader Joe's

Arts, Nutrition, Health & Fitness, Food

4.7 • 4.2K Ratings

🗓️ 21 October 2024

⏱️ 7 minutes

🔗️ Recording | iTunes | RSS

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Summary

We get a lot of questions at Trader Joe’s. One of those we hear the most is, “Hey, when are you opening a store in my neighborhood?” And “How do you decide where to put a Trader Joe’s?” – that comes up a lot, too. As you can imagine, like Trader Joe’s stores themselves, choosing store locations isnot a one-size-fits-all approach. Truth is, we’d like to be in thousands of neighborhoods all across the country – and it’s going to take some time. Tune in to the latest in our series of bite-sized episodes, ITJ ICYMI, to get the scoop.

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0:00.0	The crew members at your neighborhood Trader Joe's get so many questions and they love answering them.
0:05.6	And when someone doesn't have a Trader Joe's in their neighborhood, a question they might have and might ask us here at the mother's ship in Monrovia, California is, well, how can we get one?
0:17.0	That's a great question for another I see why am I, in case you missed it,
0:21.0	mini episode of Inside Trader Joe's.
0:23.7	This is a really good question.
0:32.3	How do you get a trader chose in your neighborhood?
0:34.0	What's that look like?
0:36.0	Well, it looks like a place with people.
0:38.0	Customers, of course.
0:39.0	We want and love customers, and we need lots of people to be customers in any of our stores.
0:45.7	So I'd say first and foremost we're looking where people are.
0:49.9	Is it like the number of people?
0:52.8	Does an area have to have a certain amount of population density?
0:56.4	Does it have to be close or far away from another Trader Joe's?
1:01.2	Like so many things here, it just... from another Trader Joe's, like what do we look at?
1:02.6	Like so many things here, it just depends.
1:05.5	It could be an area where there is no currently available Trader Joe's store.
1:10.4	Although it might be an area that's really densely populated in traffic patterns or such that getting from one Trader Joe's to another neighborhood,
1:18.0	it may be close, but it might take a really long time, that could be interesting.
1:21.0	The numbers of people, well more typically is better, so dense
1:26.2	population or people coming from a larger trade area, that area over which people will reasonably travel to get from where they live
1:35.1	to come shop at hopefully what becomes their neighborhood Trader Joe's.
	...

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