meta_pixel
Tapesearch Logo
Log in
Marketing School - Digital Marketing and Online Marketing Tips

How We Got Our Podcast to One Million Downloads in Just 4 Months | Ep. #165

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.61.3K Ratings

🗓️ 12 January 2017

⏱️ 10 minutes

🧾️ Download transcript

Summary

In Episode #165, Eric and Neil discuss how they got their podcast to 1 million downloads in just 4 months. Starting a podcast requires a knowledge base. You need to know how to keep your listeners engaged! Tune in as Eric and Neil tell you just how you can rapidly grow those downloads with a few invaluable tips. Time Stamped Show Notes: 00:27 - Today’s topic: How We Got Our Podcast to One Million Downloads in Just 4 Months 01:05 – The first 3 years of “Growth Everywhere” were really tough 01:27 – Eric made a lot of mistakes at the start 01:33 – You have to be consistent with your podcast to hold your audience 02:10 – The people who produce the most amount of episodes, get the most number of listeners 02:30 – It’s not about producing really long episodes 02:44 – Neil shares the idea of “The Marketing School” 03:44 – “Information in, information out”—Eric wants valuable information that will make him ACT 04:28 – Eric shares his experience listening to Tim Ferris’ podcast 04:45 – Keep things concise and do it in a unique way 05:34 – Neil shares how email blasts helped them get more listeners 05:41 – Interview people in your podcast and promote it 06:50 – The guest should promote it, as well 07:20 – Batch your episodes 07:56 – There’s a team behind the podcast — from shownotes to audio editing — that make it work 08:30 – Doing everything on your own takes a lot of time 08:52 - That’s it for today’s episode! 3 Key Points: Mistakes are an opportunity to hone your skills and should not be repeated. Be concise and consistent with your podcast—encourage your listeners to add your podcast release schedule to their calendars. Every podcast should have a production team behind it to save you time. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Transcript

Click on a timestamp to play from that location

0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to Rank hire on Google, you got to look at your paid speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a great way

0:49.7

to improve your low time. Welcome to another episode of marketing school.

0:55.0

I'm Eric Sue.

0:56.0

And I'm Neopatau.

0:57.0

And today we're going to talk about how we got our podcast

1:00.0

to 1 million downloads in four months.

1:03.0

So for us, you know, we're super grateful for this to be able to,

1:06.0

in such a short period of time,

1:08.0

get to a seven figure download number.

1:10.0

So we're going to talk about how we got here relatively quickly and the thing I want to emphasize first I've been talking about this a couple of times is that you can't expect to see kind of what we saw it did take a lot of time because without me doing the first

1:24.1

podcast and going through the you know the motions and figuring out what

1:27.5

doesn't work and powering through things you know it would be difficult to figure

1:31.6

out this entire process so the first three years or so

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Eric Siu and Neil Patel, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Eric Siu and Neil Patel and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.