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The CEO Teacher Podcast

How to Write Emails to Teachers with these 5 Strategies

The CEO Teacher Podcast

Kayse Morris

Business, Marketing

5.0 • 734 Ratings

šŸ—“ļø 14 April 2021

ā±ļø 27 minutes

šŸ§¾ļø Download transcript

Summary

Or How to write Emails for TpT Sales Without selling

Oh hey there, teach! On today's show I'm going to share with you how we -- that is, we at Team Kayse -- write emails to teachers (and I don't mean your kid's teachers either, but instead I mean those teachers that might become your customers). Most of all, I am going to share with you the secrets behind how we grow our email lists by the THOUSANDS each month and how we use those emails to make TpT sales without selling. Sales on TpT are, of course, very important. But before you get too caught up selling to other TpT teachers, let's look at a quote from one of my favorite books in order to reframe your mindsets for long-term success:Ā 

Ā "When we lead with a finite mindset in an infinite game, it leads to all kinds of problems, the most common of which includes the decline of trust, cooperation, and innovation. Leading with an infinite mindset in an infinite game, in contrast, really does move us in a better direction." - Simon Sinek

For those of you who have been with me for a while, you know that I love a good book. And in The Infinite Game, Simon Senek asks us to shift our mindset from "I" to "we," to shift from short-term to the long-term thinking, and to shift from a TpT sale to adding value (okay, admittedly, that last one is mine… :)). In other words, it's real easy to say, "Man, I didn't make as many sales on TpT as I did last year at this time," or "I've only been able to create five products so far." It's more difficult to say:

  • What am I doing now to support the life that I want to live?
  • Who am I serving and how can I serve them better?
  • And instead of being reactive, how can I take the data and be proactive?

Take your TpT Sales to a New level

On todays show, you're going to get five actionable steps to start writing emails to your TpT teachers. Best of all, these emails will lead to TpT sales in a more nuanced and authentic approach. In other words, you'll learn to write emails that lead to sales on TpT without selling.Ā Ā 

In this episode, you will learn:

  • Five strategies that I use to write emails to TpT teachers
  • How I'm going to write 15 to 30 podcast episodes in the next three weeks!
  • What you can do to find your writing groove in order to make a TpT sale
  • Why, if you only write one item each week, emails should be it
  • How 56.6% of our blog traffic in the last 90 days has been organic using our 2021 blogging keyword strategy, the same strategy we teach inside of The CEO Teacher School

Links Mentioned in this Episode that'll help you with your TPT Sales

For resources and inspiration, kaysemorris.com/books

Simon Sinek's The Infinite Game

More about Simon Sinek

Donald Miller's Building a Story Brand

More about Donald Miller

Ā kaysemorris.com/quiz

The CEO Teachergram Challenge: kaysemorris.com/teachergram

CEO TeacherĀ® Resources Worth Their Weight in Gold:Ā 

What's your CEO TeacherĀ® Type? Find out here!

Download my free book, Start or Expand Your Online Teacher Business, and get started building your business today!

Check out my CEO TeacherĀ® Book Recommendations here!

Join Our CEO TeacherĀ® Podcast Community to Grow With Like-Minded Teachers:

The CEO TeacherĀ® Podcast Facebook Group

Send me a DM on Instagram- I love chatting with my people, so tell me all about your email and TPT sales questions!

Enjoying the podcast? Thanks for tuning in!

Tag me @kaysemorris on Instagram and tell me what you are listening to! I love seeing what resonates most with our listeners!Ā 

I don't want you to miss a thing! Be the first to know when a new episode is available by subscribing on iTunes here!

If you would like to support The CEO TeacherĀ® podcast, it would mean so much to me if you would leave a review on iTunes. By leaving a review, you are helping fellow CEO teachers find this podcast and start building a life they love.Ā 

To leave a review on iTunes, click HERE and scroll down to Ratings and Reviews. Click "Write a Review" and share with me how this podcast is changing your business and your life!

Ready for more? I like your style! Listen to these CEO TeacherĀ® Podcast episodes next!

Why You Need an Email List Now More Than Ever

8 Ways to 10x Your Email List This Summer

Taking Email Back to the Basics with Brian Kurtz

Ā 

Transcript

Click on a timestamp to play from that location

0:00.0

Happy Spring CEO teachers. On today's show, I'm going to share how we write emails to teachers.

0:07.1

No, not your kids' teachers, but the teachers that you want to become your customers in this online

0:13.1

business space. I'm going to share with you the secrets behind how we grow our teacher email list

0:18.8

by the thousands each month. And I'll be sharing some really cool

0:22.6

ways that we will be teaching you how to write an email to a teacher examples. So I can't wait for

0:29.1

that in the weeks and the months to come. But before we get into all of that, let's kick off this thing

0:34.3

with one of my favorite things. And is a quote when we lead with a finite

0:39.3

mindset in an infinite game it leads to all kinds of problems the most common of which

0:45.0

includes the decline of trust cooperation and innovation leading with an infinite mindset in an

0:52.1

infinite game in contrast really does move us in a better

0:56.9

direction. Most of our loyal listeners of the CEO Teacher podcast know that I love sharing books

1:02.9

each month and I am currently rereading a book that I've read from the past called The Infinite

1:08.4

Game by Simon Sinek. It is a wonderful book, albeit pretty deep on the scale of business-related books,

1:15.2

but it puts the CEO teacher game into perspective when comparing how we view the overall

1:21.4

journey as a teacherpreneur.

1:24.1

So let me ask you this question.

1:26.4

What kind of game are you playing? An infinite game or a finite game? Remember, you can find all of our business books at Casey Morris.com slash books, but I feel like we as teachers have been conditioned to have a finite mindset with a distinct beginning and a distinct end. We start a school year at

1:46.1

day zero. We love fresh starts, don't we, as teachers? And we end around day 180. And we close this

1:53.5

circle. The circle is complete and we look forward to a new year. So many things in our lives have a clear

1:59.6

starting point and a very clear ending.

2:02.8

Think of games that we like to play with our children, sports that we love to watch, and so

2:06.9

much more. What if we thought about our CEO teacher game as something so much bigger, though,

...

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