How to Use Surveying to Boost Your Conversions | Ep. #450

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 24 October 2017

⏱️ 5 minutes

🔗️ Recording | iTunes | RSS

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Summary

In Episode #450, Eric and Neil discuss how to use surveying to boost your conversions. Tune in to learn how Neil uses surveys to boost his conversions and discover the RIGHT type of questions people will want to answer. Time Stamped Show Notes: 00:27 – Today’s topic: How to Use Surveying to Boost Your Conversions 00:40 – As long as your surveys are creative, it can be used to boost conversions 00:50 – Neil shares how he helped Eric with his surveys for Single Grain 01:07 – Surveying can generate more leads 01:17 – From your blog page, you can implement surveys to retrieve any kind of feedback 01:25 – Surveys can also be used for your pricing page 01:50 – Google has their own survey tools 01:55 – Qualaroo, Hotjar and Survey Monkey are some tools used for surveying 02:15 – You should be actively surveying 02:20 – Kissmetrics has s blog post that outlines the right questions to ask 02:37 – Keep your surveys short and with high impact questions that are right for your business 03:05 – Time your surveys 04:19 – Marketing School is giving away 90-day FREE trial to Crazy Egg which is a visual analytics tool 04:30 – Go to SingleGrain.com/giveaway to get your FREE copy 04:33 – That’s it for today’s episode! 3 Key Points: The more creative you are with your surveys, the more leads will answer them. Utilize surveys for all sorts of purposes and feedback. Keep survey questions short, on-point, and relevant to your business and the type of data you want to gather. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school with
0:14.9	your instructors Neil Patel and Eric Sue.
0:18.6	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to Rank hire on Google, you got to look at your paid speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a
0:49.3	great way to improve your low time.
0:51.6	Welcome to another episode of Marketing School.
0:56.0	I'm Eric Sue and I'm Neil Patel and today we are going to talk about how to use surveying
1:01.2	to boost your conversions.
1:03.4	So here is, I mean, Neil, actually maybe you should talk about this for a little bit because
1:07.2	you are an expert with surveys.
1:08.7	Yeah, so surveys, as long as you get really creative with them, they can really boost convergence.
1:14.0	And I know we talked about this in a past episode in which I give Eric the example of,
1:19.1	with his single grain. He's looking for people to spend money on pay-per-click.
1:23.0	So I was like, hey, through surveying, just ask a question such as,
1:26.0	do you spend money on pay-per-click?
1:28.0	If they click yes, just say, how much do you spend per month?
	...

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