How to Use SEO to Figure Out Customer Needs #1837

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 25 August 2021

⏱️ 5 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1837, Neil and Eric talk about ways to use SEO to find out what your customers want. From looking at the most searched questions to using Google autocomplete, there are so many ways to tap into people's minds. Tune in to hear it all. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Use SEO to Figure Out Customer Needs. [00:27] How Neil uses SEO to find out what his customers need. [01:30] What you can use to find out what people are searching for. [02:00] Insights you can gain from Google autocomplete. [02:23] Other tools you can use to see what’s trending. [02:42] What to do once you are getting a lot of SEO traffic. [03:24] That’s it for today! [03:24] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785! Links Mentioned in Today’s Episode: Google Trends Exploding Topics Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips
0:06.4	and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.8	Let's start leveling up your marketing knowledge with your instructors Neil Patel and Eric
0:16.8	Sue.
0:17.8	All right guys, before we start, we got a special message from our sponsor.
0:24.1	If you want to rank higher on Google, you got to look at your paid speed time.
0:28.6	The faster your website loads, the better off you are.
0:31.4	With Google's Corvital update, that makes it super, super important to optimize your
0:35.5	site for low time.
0:37.7	And one easy way to do it is use the host that Eric and I use DreamHouse.
0:42.2	So just go to DreamHouse or Google it, find it, check it out, and it's a great way to improve
0:47.7	your low time.
0:49.5	Today, we are going to talk about how to use SEO to figure out customer needs.
0:56.0	So the way I love using SEO to figure out customer needs is question and answers.
1:01.0	Anytime you put in keywords within your space, look up the question and answers that people
1:04.5	are typing in.
1:05.8	It could be convert to versus Mailchimp, they're trying to figure out the differences.
1:09.4	Or if you are an email marketing software, it could be like, what are free email marketing
1:15.5	tools?
1:16.5	Do I need to use double opt-in, right?
1:18.3	The question and answers will tell you a lot about issues that people have in this space,
1:22.9	and then you can figure out how to modify your product, your service, to adjust those
	...

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