How to Use Live Chat to Grow Your Business | Ep. #130

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 8 December 2016

⏱️ 11 minutes

🔗️ Recording | iTunes | RSS

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Summary

In Episode #130, Neil and Eric list the ways you can use live chat to grow your business. The two men discuss that there are right and wrong ways to use live chat in order to increase your sales. Also, tune in to discover how Neil tests Eric’s own live chat service without his knowing just for our benefit. Time Stamped Show Notes: 00:28 – Today’s topic: How to Use Live Chat to Grow Your Business 00:48 – Live chats should pop up at engaging points of interaction to work well 01:25 – Avoid using live chat to interrupt the sales flow 01:47 – Eric has tried Olark and Zopim as live chat tools in the past 02:08 – Eric found out more people are using Intercom.io for their live chats 03:17 – Neil drops what Eric doesn’t know! 03:46 – Intercom.io and Drift are two most popular live chat tools 04:26 – Get in touch with people at certain engagement points 04:58 – Neil messaged Eric on his website using the live chat! 06:03 – Always put the person’s name on the chat 06:25 – How Eric does his live chats 06:42 – Try to help first before pitching your sale 07:38 – “When you engage with someone 4x…they’re much more likely to buy what you sell them” 08:12 – Always have someone manning the chat 24/7 08:30 – Neil gets his chat agents from Upwork 08:59 – Ask for the customer’s email 09:17 – Connect Drift or Intercom to HipChat or Slack 09:39 – That’s it for today’s episode! 3 Key Points: Live chat that pops up in the right engagement points work. It’s not just about the tools, it’s also about when pop ups, pop out. Live chat is NOT for sales alone – remember to help people out. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school
0:14.5	with your instructors Neil Patel and Eric Sue.
0:19.4	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to rank higher on Google, you gotta look at your paid speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream host so just go to
0:46.0	dream host or Google it find it check it out and it's a great way to improve your low time
0:51.3	Welcome to another episode of marketing school.
0:55.0	I'm Erratu.
0:56.0	I'm Neil Patel.
0:57.0	And today we're going to talk about how live chat can grow your business.
1:02.0	So, Neil, what are your thoughts about this?
1:04.2	I mean, you used to have a tool that was able to survey people
1:07.1	on a website, which is kind of like live chat,
1:09.0	but not really.
1:09.8	What are your thoughts?
1:10.8	The thing with live chat is, I I tested this out in which if you just ask people to
1:16.0	chat with you right away it doesn't work well. You have to pop up the live chat at the
1:20.7	right engagement points and interactions.
	...

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