How to Use Google Trends to Improve Your SEO | Ep. #443

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 17 October 2017

⏱️ 4 minutes

🔗️ Recording | iTunes | RSS

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Summary

In Episode #443, Eric and Neil discuss how to use Google Trends to improve your SEO. Tune in to learn how Google Trends can give you an edge with your content. From seeing what’s currently trending online to discovering what pops up when you search your keywords, Google Trends gives you a picture of how you can improve your game. Time Stamped Show Notes: 00:27 – Today’s topic: How to Use Google Trends to Improve Your SEO 00:35 – Search for keywords that you are ranking for and Google Trends will give you additional ideas 00:58 – Google Trends will tell you what’s currently hot and integrate that content onto your website 01:25 – Eric is currently interested with cryptocurrency and he knows which keywords he needs to include in his writing 02:00 – Search for your brand on Google Trends to give you a better idea about whether or not you need to work on your branding 02:20 – Google Trends is free and easy to use 02:35 – Marketing School is giving away 90-day FREE trial to Crazy Egg which is a visual analytics tool 02:44 – Go to SingleGrain.com/giveaway to get your FREE copy 02:48 – That’s it for today’s episode! 3 Key Points: Search your keywords to get additional ideas for your content. Find the trending topics and try to integrate them into your posts. Find out how your brand is performing by utilizing Google Trends. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school with
0:14.9	your instructors Neil Patel and Eric Sue.
0:18.6	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to Rank hire on Google, you got to look at your paid speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a great way
0:49.7	to improve your load time.
0:52.3	Welcome to another episode of marketing school.
0:55.0	I'm Eric Sue.
0:56.0	And I'm Neil Patel.
0:57.0	And today we are going to talk about how to use Google trends
1:00.0	to improve your SEO.
1:02.0	So first and foremost, this is super easy. You just
1:04.8	throw in whatever keyword that let's say I'm you Neil's ranking for content
1:07.9	marketing and I think he actually is. So you search for content marketing and you're
1:11.3	going to see some related searches when you're using Google
1:13.8	trends. That's going to give you some additional ideas and that's going to help you. Well, if some of these
1:19.5	keywords are up and
	...

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