As far as emails, let's talk about it because I think one of the big perceptions that I've seen from folks, especially who have like small social media followings are like, well, what the hell is the point of an email list when I'm not going to have anybody sign up for this?

I had a super small following too.

I was at like 100 followers when I started my email list and you would be amazed at what just 10 subscribers could do

for your business. So what I always tell people when people ask me, how many subscribers do I need to

actually be successful with email marketing? I always say, how many clients do you want? And they're like

five. And I'm like, so you need five subscribers. Especially if you have the right conversion strategy,

you can do so much with so little.

And I pride myself on that.

I hit my first million dollar year with a list below a thousand subscribers.

I still have a very small list for my income level, but you can do so much with so little.

And now is actually the time when you're small on Instagram, it's the best time to get in the

habit of driving people to your email list because now it's the best time to get in the habit of driving people to

your email list because now it's the culture of your page that, hey, I primarily go to email,

and that's what I primarily market through. So it's actually the best possible time if your account

is small to be setting that culture on your page, that we do the majority of our stuff over in email marketing.

You're listening to Yo Quiero Dinoa, a personal finance podcast for the modern Latina.

I'm your host, Janice Torres, award-winning Latina personal finance expert.

I didn't always have my financial shit together,

but when I started looking for POC-friendly personal finance podcasts, I couldn't find any.

And so Yo Quiero Dino was born. On this show, I'll show you how to make

Dinero, how to keep your Dinero, and most importantly, how to make it grow. Each week,

I'm connecting you with the most brilliant minds in the

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