How to Use Data to Get Booked and Paid to Speak with Arel Moodie

The Speaker Lab Podcast

The Speaker Lab

Authors, Public Speakers, Public Speaking, How To, Marketing, Smallbusiness, Coaching, Education, Entrepreneurship, Speaking, Business, Side Gig

4.8 • 575 Ratings

🗓️ 29 November 2022

⏱️ 39 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

It’s one thing to be successful on stage, but it’s another to build a solid pipeline that builds sustainable growth for your speaking business. For Episode 422 of The Speaker Lab Podcast we’re welcoming Arel Moodie to talk about how you can use data to build a sustainable speaking business.

Arel talks about the changes in the industry over the last few years, the durability of the speaking industry, and the importance of being ready to pivot when needed. He's a mission to help speakers use data to get booked and paid to speak, and he's developed a tool he’s developed which is a total game changer for speakers in any season of building their business. Arel’s method helps speakers prove to decision makers and event planners that they are actually good at what they do and why they would be a valuable asset to their event.

Here's what you’ll learn from this episode:

How Arel discovered the speaking industry and desire to build his own business
The evolution of the leap from student to corporate audiences
Why you have to find a vertical
How to do a self-showcase
Why data matters so much
How to generate leads and who will do it best
And so much more!

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Transcript

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0:00.0	Hey, Fran, Graham Baldwin here.
0:01.4	Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?
0:10.2	Well, that tool exists.
0:11.4	And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.
0:19.6	Even better, we're going to teach you exactly how
0:22.1	to create that tool for your speaking business in under an hour. For a limited time, we're going to
0:26.9	be offering a free live training on how to build and use this marketing asset to start booking
0:31.9	paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.
0:38.5	That's what you got to do is go to the speakelab.com slash marketing and we'll see you there.
0:49.1	Hey, what's up, Frank Mulden here? So glad to have you here with us today for episode 422
0:53.0	of the speakerlap podcast. Today I'm excited to welcome my good friend, Mr. Arell Moody, to the show. Now, Rell and I have been in the industry. We've got actually got started together nearly two decades ago, and so we're going to start by taking a quick trip down memory lane, share how we got started and ultimately where this journey has taken us. Now, Arell has built an incredibly
1:11.2	successful and sustainable speaking business. And so during our conversation, he's going to be
1:15.5	sharing more about where his business is at today, the niche he's serving, and why it has
1:19.4	him so energized. Arrell is also going to highlight what it's been like for him, where he's always
1:23.8	had leads that have come to him, but he's actually developed a new tool that has really increased the volume of leads that are coming to him from each speaking gig that he does. This is really, really cool. I think you're going to love this. Now, despite the challenges that the speaking industry has faced, Rale is really confident that there will continue to be a market for speakers. He's also going to be unpacking ways to make it easy to get booked and paid to speak and prove that you're really good at what it is that you do.
1:47.6	He has a method of using
1:49.0	data and a survey to get booked and paid that is changing the game for speakers and decision
1:53.5	makers. He's going to be talking about it during our time together. This tool that he has created
1:57.9	is fantastic. It's a must have for speakers in all seasons of building
2:01.3	their business. Arrell has so much incredible insights to share. So let's get right to it.
2:06.3	Here's episode 422 with my buddy Arrell Moody. Enjoy.
2:12.7	Hey, what's up? Friends, Grant Baldwin, Hare. Welcome back to the Speaker Loud podcast. Good to have you
	...

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