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The Speaker Lab Podcast

How To Create Opportunity from Economic Change with Karl Maier

The Speaker Lab Podcast

The Speaker Lab

Authors, Public Speakers, Public Speaking, How To, Marketing, Smallbusiness, Coaching, Education, Entrepreneurship, Speaking, Business, Side Gig

4.8575 Ratings

🗓️ 6 December 2022

⏱️ 38 minutes

🧾️ Download transcript

Summary

It’s no secret that uncertain economic times might have speakers wondering if it’s the right season to take the leap and grow their business. This week, TSL student Karl Maier joins the podcast to tackle this great unknown and how to successfully navigate change. Karl draws from his economic expertise to share six steps needed to position a business to get the people and capital you need for success. Karl believes change is good for entrepreneurs and that it's crucial to leverage these times to benefit your business and your impact for others.

Karl also talks about his experience with The Speaker Lab and how it’s helped him refine the moving parts of his business and set him up for future success. He’s bringing a fresh perspective to his audiences and reminding speakers of the importance of mindset and thinking outside the box rather than feeling restricted by the economic climate. Karl’s goal is to face the facts, calm the fears, and create a roadmap to move forward even at the most unlikely of times.

Here's what you’ll learn from this episode:

  • How to position your expertise to benefit others in this economy
  • How to give your best to the work you’re doing and the life you’re living
  • Why a fresh perspective matters
  • Three reasons for the current economic chaos
  • The value (and leverage) in the referral game
  • Why it’s time for critical innovation
  • And so much more!


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Transcript

Click on a timestamp to play from that location

0:00.0

Hey, Fran, Graham Baldwin here.

0:01.4

Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?

0:10.2

Well, that tool exists.

0:11.4

And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.

0:19.6

Even better, we're going to teach you exactly how

0:22.1

to create that tool for your speaking business in under an hour. For a limited time, we're going to

0:26.9

be offering a free live training on how to build and use this marketing asset to start booking

0:31.9

paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.

0:38.5

That's what you got to do is go to the speakelab.com slash marketing and we'll see you there.

0:49.1

Hey, what's up for? I'm sorry, Brian Baldwin here. So glad to have you here with us today for

0:52.2

episode 423 of the Speak

0:54.2

Lab podcast. We've got a special show for you today as our director of student success,

0:58.3

Miss Mary Alice Goldsmith, is going to be taken over the mic to welcome one of our very own

1:02.1

students, Mr. Carl Meyer. Now, together, they're going to be tackling the great unknown

1:06.5

of the speaking business and the state of our economy. Now, it's certainly understandable in

1:10.4

today's

1:10.9

circumstances to have hesitations about taking the leap to start your own business. And Carl is here

1:15.3

to calm the fears, state the facts, give guidance so that you can move forward in your speaking

1:19.2

business. During their time together, Carl is going to be breaking down the six steps to position

1:23.4

a business to get capital and the people needed for success. He's also going to be dialing it in on the opportunity that entrepreneurs have to position

1:30.6

their expertise in these unique times to benefit others and to build your business.

1:35.3

Carl also highlights the fresh perspective that he brings to his audiences and how his time

...

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