How to Use Authority Marketing to Become The Leader in your Field with Adam Witty
Entrepreneurs on Fire
John Lee Dumas
4.8 • 4.1K Ratings
🗓️ 17 March 2018
⏱️ 20 minutes
🧾️ Download transcript
Summary
Named one of "America's Coolest Entrepreneurs" by Inc. magazine, Adam is a seven-time author, keynote speaker and CEO of Advantage Media Group|ForbesBooks, one of the largest business book publishers.
Top 3 Value Bombs:
1. You can strategically and systematically position yourself as an authority to gain advantage over your competition.
2. Learn to use incentives to get your customers to pay you in advance.
3. Take the opportunity to talk and have conversations with people around you.
Visit Adam's websites - Advantage Media Group | Forbes Books
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Transcript
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| 0:00.0 | Light that spark fire nation, JLD here and welcomed episode |
| 0:08.0 | 1973 of EO Fire, where I chat with entrepreneurs on fire |
| 0:13.5 | seven days a week. |
| 0:16.0 | And if you're ready to master productivity master discipline and |
| 0:19.5 | master focus in just a hundred days, we'll visit the mastery |
| 0:23.3 | journal dot com. |
| 0:25.5 | Now let's shout out today's featured guest Adam Whitty. |
| 0:29.0 | Adam, are you prepared to ignite? |
| 0:31.5 | Let's go, baby. |
| 0:33.5 | Named one of America's coolest entrepreneurs by Inc. Magazine. |
| 0:38.0 | Adam is a seven time author, keynote speaker and CEO of |
| 0:43.0 | Advantage Media Group slash Forbes books, one of the largest |
| 0:47.5 | business book publishers. |
| 0:49.5 | Adam, take a minute, fill in some gaps from that intro and |
| 0:52.5 | give us a little glimpse of your personal life. |
| 0:55.0 | Yeah, the quick background is I did not grow up as a little |
| 0:59.5 | kid wanting to be a publisher. |
| 1:02.5 | I wanted to be a professional basketball player. |
| 1:06.5 | And you know, sometimes when life takes paths, best suited to |
| 1:11.0 | follow that path and be curious. |
| 1:13.5 | And I spent two summers as a high school intern at a publishing |
| 1:18.0 | company. |
... |
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