How to Use a Published Book as a Marketing Tool to Grow Your Business with J. J. Hebert: An EOFire Classic from 2021
Entrepreneurs on Fire
John Lee Dumas
4.8 • 4.1K Ratings
🗓️ 14 July 2024
⏱️ 27 minutes
🧾️ Download transcript
Summary
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.
J. J. Hebert is a 9-time award-winning author of four number 1 Amazon Best Sellers. Hebert is also the founder of MindStir Media, a top-ranked self-publishing company partnered with Shark Tank's Kevin Harrington and Mariel Hemingway. Hebert has appeared in major publications such as Forbes, Entrepreneur, Inc, Business Insider and Yahoo Finance, among others. He's a writer for Entrepreneur Magazine and a member of the Forbes Business Council.
Top 3 Value Bombs
1. In self-publishing, you can guarantee that your book will be published.
2. Have lead magnets on your website well before your book is even available, and you should be testing it! That way when you do write your book and implement that lead magnet in your book, you know that it works.
3. Podcasts are huge. You can reach a large amount of people in a short amount of time via podcast guesting.
J.J.'s award-winning self-publishing company - visit to download your free publishing guide - MindStirMedia.com
Sponsors
HubSpot HubSpot's all -on -one customer platform can make growing your business infinitely easier. Visit HubSpot.com to get started today
Thought-Leader Ever thought about giving a TEDx talk. Visit Thought-Leader.com/fire to join a free training and learn how to land a TEDx Talk and spread your message to millions
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Who's ready to rock today Fire Nation? JLD here and welcome to |
| 0:06.4 | entrepreneurs on fire brought to you by the HubSpot Podcast Network, the |
| 0:09.9 | audio destination for business professionals with great shows like I digress. |
| 0:14.6 | Today we're pulling a classic episode from the archives and we'll be talking about how to use |
| 0:18.2 | a published book as a marketing tool to grow your business. |
| 0:21.8 | To drop these Vaiub value bombs we are brought to |
| 0:23.1 | J.J. Hebert into E.O. Fire Studios. |
| 0:25.2 | J.J. is a nine-time award-winning author of four number one Amazon bestsellers. |
| 0:29.5 | He's also the founder of Mindster Media, a top-ranked self-publishing company, |
| 0:33.8 | partnered with Shark Tank's Kevin Harrington and Mary El Hemingway. |
| 0:36.9 | He's also a writer for Entrepreneur magazine and a member of the Forbes Business Council. |
| 0:41.2 | And today, Foundation, we'll talk about lead magnets, how podcasts are huge, and |
| 0:48.4 | oh so much more. |
| 0:49.4 | And the big thank you for sponsoring today's episode goes to J.J. and our sponsors. |
| 0:54.6 | Nudge hosted by Phil Agnew is brought to you by the HubSpot Podcast Network, |
| 0:58.4 | the audio destination for business professionals. |
| 1:00.8 | Ever notice how the smallest changes can have the biggest |
| 1:03.0 | impact on nudge you have simple evidence back tips to help you kick bad habits |
| 1:07.2 | get a raise and grow a business. Oh and this is the UK's fast-growing business |
| 1:10.9 | podcast a recent episode on how to win any argument shares |
| 1:14.4 | decade-long research into persuasion from a world leading neuroscientist listen |
| 1:18.8 | to nudge wherever you get your |
... |
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