meta_pixel
Tapesearch Logo
Log in
The GaryVee Audio Experience

How to Turn Customers Into Fans | Marketing For The Now #19

The GaryVee Audio Experience

Gary Vaynerchuk

Business, Marketing, Entrepreneurship

4.818.1K Ratings

🗓️ 19 March 2021

⏱️ 118 minutes

🧾️ Download transcript

Summary

Today’s episode is Marketing For the Now #19 where we ask the question “How are you growing your customers into fans in 2021?”. We’re joined by an elite lineup of guests including:

Christie's, Neda Whitney, SVP Head of Marketing America's

&pizza, Michael Lastoria, CEO and Co-founder

ThirdLove, Heidi Zak, CEO and Co-founder

Roblox, Barbara Messing, Chief Marketing and People Experience Officer

Loop, John Henry, Co-founder and Co-CEO

Cleveland Browns, Dino Bernacchi, CMO

Drybar, Squeeze, Becket + Quill, Alli Webb, Co-founder

AccuWeather, Michelle Harmon-Madsen, CMO

MGA Entertainment, Jamie Gutfreund, Global CMO

Sesame Workshop, Samantha Maltin, CMO

Barry's, Joey Gonzalez, Global CEO

PayPal and Venmo, Jill Cress, VP Consumer Marketing


Enjoy! Let me know what you thought.


Sign Up for Marketing For The Now: mftn.vaynerx.com


Tweet Me! @garyvee

Text Me! 212-931-5731

My Newsletter: garyvee.com/newsletter

Transcript

Click on a timestamp to play from that location

0:00.0

This is the Gary V. Audio Experience.

0:05.2

Hi everyone, welcome to VaynerX presents Marketing for the Now.

0:09.6

I'm Andrea Sullivan, CMO of VaynerX and I'm here with Gary VaynerTuck.

0:14.5

Gary, we've got one question today. Do you know what it is?

0:18.2

How are you growing your consumers into fans in 2021?

0:22.7

Let's go! Hashtag Marketing for the Now. First up, we welcome Netta Whitney.

0:28.8

She is the SVP and head of Marketing for Christie's. Netta recently joined Christie's.

0:34.0

And it seems there is no coincidence with Netta's arrival in the $69 million

0:39.0

NFT sale of people's art. Prior to Christie's Netta spent two years or two decades, sorry,

0:44.8

working agency side around the world, most recently at RGA as the managing director.

0:51.2

Well, fun fact, Netta thought politics was her future and she served as a White House intern

0:56.6

in under the Clinton administration. Welcome Netta.

1:00.8

Thanks guys, so excited to be here. Hey Gary.

1:04.0

Hey Netta, how are you?

1:05.2

I'm well, I'm well. How are you doing?

1:07.7

Quite, quite well. Thanks for being here, obviously, exciting timing, given all the buzz in the

1:13.3

last couple of weeks. Before I get into the question for the show, why don't you give the audience

1:19.8

maybe a one or two minute background on who you are? I like them to get to know you.

1:23.6

I look and for everybody in the audience, I'm extracting a lot from Twitter in today's episode.

1:29.2

First, big shout out to everybody on Instagram live. I know the team is streaming it.

1:32.8

We the software we use doesn't automatically upload, but the team's holding camera to screen.

1:37.5

So Instagram, welcome. Everybody get on Twitter, hashtag marketing for the now.

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Gary Vaynerchuk, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Gary Vaynerchuk and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.