How to Thrive as a Category of 1 with Chris Taylor
Entrepreneurs on Fire
John Lee Dumas
4.8 • 4.1K Ratings
🗓️ 30 October 2024
⏱️ 18 minutes
🧾️ Download transcript
Summary
Chris Taylor is the CEO at Actionable.co. He helps leadership consultants prove and amplify the impact of their programs.
Top 3 Value Bombs
1. Persistency compounds and this is how you get your wins.If you are persistent and able to move fast, you can be the brand or be the leader in that brand.
2. If your clients have a pain that is real enough, they're going to have a budget to address that pain, its not necessarily manifesting money out of thin air, its about figuring out how they're currently going about solving that problem or the cost of inaction for them, thereby aligning to their specific pain.
3. You don't need to re-invent everything, you just need to add the unique layer because reinventing will cost you too much time and money.
Prove your training pays off - Actionable
Sponsor
HubSpot: Get ready for growth, without the growing pains. Visit HubSpot.com/spotlight to see the dozens of major product updates that'll make impossible growth feel impossibly easy
Transcript
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| 0:00.0 | Boom Shake the Room Fire Nation, a JLD here and welcome to entrepreneurs on fire. network the audio destination for business professionals with great shows like |
| 0:13.8 | DTC Pod. Today we'll be breaking down how to thrive as a category of one to |
| 0:19.5 | drop these value bombs. I brought Chris Taylor in the Eophire studios. |
| 0:22.2 | Chris is the CEO at I brought Chris Taylor in the Eophire Studios. |
| 0:22.5 | Chris is the CEO at actionable. CO. |
| 0:26.8 | He helps leadership consultants prove and amplify |
| 0:29.4 | the impact of their programs. |
| 0:31.8 | And today's Foundation, we'll talk about the pros and |
| 0:33.5 | cons of competition. We'll talk about momentum, how to get clients to buy |
| 0:37.4 | something for the first time, short attention spans, what do we do to get |
| 0:41.1 | people's attention and oh so much more and a big |
| 0:43.6 | thank you for sponsoring today's episode goes to Chris and our sponsors. The |
| 0:48.2 | next wave your chief AI officer hosted by Matt Wolf and Nathan Lands is brought to you by the HubSpot |
| 0:53.9 | Podcast network the audio destination for business professionals Matt Nathan are |
| 0:57.9 | leading AI creators in your guiding light in the AI and technology frontier AI |
| 1:02.3 | technology is transforming the way we do business in the AI and technology frontier. AI technology is transforming the way we do business |
| 1:04.7 | and the media landscape is fragmented. |
| 1:07.2 | The Next Wave strives to be the leading podcast on AI technology |
| 1:10.4 | and how you can apply it to growing your business. |
| 1:13.5 | Listen to the next wave wherever you get your podcast. |
| 1:17.0 | Chris, say what's up to Fire Nation, |
| 1:20.0 | and share something that you believe about becoming successful that most people disagree with. |
... |
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