This is Help Wanted, the show that makes your work work for you. I'm Jason Pfizer,

editor-in-chief of Entrepreneur magazine.

And I'm money expert Nicole Lappin. On Tuesdays, Jason and I answer the helpline and help

callers solve their work problems. And on Thursdays, I give you one way to improve your work and build a career or company you love.

And it starts now.

Last week on the podcast, I talked about how to promote yourself, how to get yourself out there, how to make sure people

know about the great work that you do.

And I got a lot of responses.

Mostly, interestingly, from people who recognize the importance of self-promotion, but who struggle to do it anyway.

Today, I want to help those people.

Maybe it's you.

So let's start with an email that I got from a listener. This is what this person wrote.

This is exactly where I've been stuck for years, working my butt off, quietly hoping people will notice how hard I work and how much I

accomplish and then when that doesn't happen I think the people around me don't

value me enough. It's been wearing down my confidence, especially as I get older.

But it's me who needs to change.

I have a few ideas on where to begin after listening to that podcast.

But can you point to guidelines or tips for people for whom self-promotion doesn't come naturally?

And now back to me.

Yes, absolutely, absolutely I can do that.

That is what we're going to do on this episode of the

podcast as I shared last week I used to be exactly like that I thought that my

...