How to Talk Money Without Killing the Deal
Modern Craftsman
Modern Craftsman
4.8 • 1.2K Ratings
🗓️ 5 February 2026
⏱️ 36 minutes
🧾️ Download transcript
Summary
Tyler walks through a real porch lead and shows how he plants price reality early, without backing himself into a corner or playing the lowball game. It's a straight look at using pre-con, setting a baseline (not a cap), and staying confident when a client's budget and the real world don't match up.
Show Notes:
00:00 Systems, confidence
00:16 Money talk up front
03:46 Ballparks + porch lead
10:39 Pre-con, what's included
13:21 Baseline, not a cap
22:11 Avoid the change-order trap
27:43 When they won't do pre-con
33:57 Reset expectations with old clients
35:36 BuildBar consults
Video Version:
https://youtu.be/7K2RC7DIM-8
Partners:
Use code H1025 and get 10% off their H-label gear
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Trust your systems, develop your systems, and then be confident in what you're saying. |
| 0:09.6 | Welcome back, everyone, to another midweek modern craftsman. |
| 0:13.9 | I have an exciting one for you today where we're talking about money. |
| 0:18.3 | Who doesn't like to talk about money? |
| 0:24.2 | I actually don't love to talk about money, but we need to in business, right? |
| 0:33.3 | The main podcast, we talk about how to set yourself up for a successful conversation with regard to money at one point to bring that into the conversation, how to structure that interaction |
| 0:39.5 | with clients, potential clients, to make sure that you set proper expectations throughout the |
| 0:46.6 | course, to set yourself up for success throughout the course of that project. So as always, |
| 0:51.1 | I'm going to walk you through some of my process, how I sell projects in order to |
| 0:58.7 | come off as confident, but also to avoid shooting myself in the foot, right, by setting the |
| 1:07.9 | improper expectation or misalignment with potential clients so that's what we |
| 1:15.1 | are going to dig into here today i am flying off the cuff a bit with this one because i'm pulling in |
| 1:22.2 | multiple conversations via email and it was a lot of legwork trying to pull all these conversations in so I have |
| 1:28.8 | them all over my computer might need to take a few seconds to get from one screen to the other |
| 1:34.9 | because as always I say I'm technologically inept but we'll give it a go as far as life right now |
| 1:43.7 | it's freezing cold New Jersey. |
| 1:46.2 | It is in the 20s. |
| 1:47.8 | It's not supposed to get out of the 20s for the next week. |
| 1:51.6 | We got a bunch of snow this past weekend that then got rain on top of it and turned into ice. |
| 1:58.2 | So the kids had off from school, and then we had a delayed opening uh obviously |
| 2:03.0 | complicating things with the the freezing cold and the weather but i know the whole east coast |
| 2:08.6 | got slammed uh even even south got slammed so in good news i had a dentist appointment this morning |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Modern Craftsman, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Modern Craftsman and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.