We are in a recession already, but that's okay because that's where millionaires are made.

This is the flavor.

So nothing's recession proof or good time proof. So I think we have to stick to exactly what we

would do pre-recession. I just think there's less competition. Because I think, you know,

people are much more scrutinizing when there is recession. They look at things closer. They don't

have as much money to move and they don't have to move as much money. Those are the two indicators

of why people would throw money in companies. Why it was easier to do, but that doesn't mean they

were successful. You have a great opportunity to go ahead and one be credible. Tell me why

you know, during good times and bad, you're going to be successful no matter what. Show me you have

a desire that you must be what you can be. Show me you have the capability of changing and evolving

and transitioning either through relationship, situation, knowledge, mentorship or hard work.

Credibility. That's an emotional attachment. Find out what I like about what you're doing and what

I don't like about what you're doing. Sometimes I'll invest in a deal because I don't like something

about it and the entrepreneur asks me for why I don't want to invest. Instead of just letting me go

away with the thought that I don't like this deal because blank, blank, blank. They actually are

smart enough to say, what don't you like about this deal? And then I tell them like, oh thank God,

you brought that up because I didn't cover this. I'm so in love with my product. I'm so entrenched

in my business. I just assumed you understood that part of it. I didn't realize you did.

And then I'm like, oh shit, this deal is awesome. Why did you tell me that?

So emotional attachment is extremely important to finding what you like and what you don't like.

Then practice. This is the big one to me that people, they don't think they have time to do it

because they don't think it's important. I think the most important thing is to practice articulating

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