HOW TO STAY MOTIVATED AND BUILD AN UNSTOPPABLE MINDSET IN SALES
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
4.8 β’ 1.2K Ratings
ποΈ 3 December 2021
β±οΈ 40 minutes
ποΈ Recording | iTunes | RSS
π§ΎοΈ Download transcript
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| 0:00.0 | Today's interview is a little bit different. It's more on the business to consumer, but that's not the topic. |
| 0:08.0 | The topic is really mindset. How do you stay motivated? How do you stay confident? How do you continuously believe in yourself? |
| 0:19.0 | Because that's a big part of sales. And we tend to be either very confident or not so confident. |
| 0:29.0 | There's usually nothing in between. And I always talk about the confidence paradox that when we are in-game, when we're talking to clients, when we're preparing for a meeting, we've got to be confident. |
| 0:43.0 | But when we're not, we should be questioning our deals. But today it's more about how do you stay going when there's so much rejection? |
| 0:54.0 | As you can probably tell, I've got a little bit of a cough right now, so I'll keep the intro short so you don't have to listen to it. Here we go. |
| 1:04.0 | Hey, Michael, thanks for joining us today. How are you getting started? Give us a little background on yourself. |
| 1:08.0 | Yeah, absolutely. So born in Dallas, Texas, many years in sales. Obviously sales management, ownership in companies, galing organizations. |
| 1:19.0 | And it's interesting how this all came about. It's just one of my old employees that said I was the best sales guy and taught him everything he knew. |
| 1:28.0 | So I was excited about that. And it's fun how you can impact people in their careers and their lives. And that's what makes this worth doing to be honest. |
| 1:37.0 | Well, let's get into that. What did you teach him? |
| 1:40.0 | You know, absolutely. Actually, the first thing was just learning how to talk to the client, right? You know, he had never done sales. He was a claims adjuster. |
| 1:49.0 | So as you can imagine, you know, picking up a phone and calling somebody and you've never done any type of sales or appointment setting or anything like that. |
| 1:56.0 | Or let's just have a confidence in himself. And the first thing I told him, I say, hey, talk to him like you talk to your friends, right? I say, when you pick up the phone, I said, |
| 2:04.0 | I remember he made a bet really, it was a tough call he had. And I said, you talk to your buddies like that. He's like, no, I said, you're so much robotic. I said, just talk to him like you're going to talk to your friends. And, you know, to be honest, it's probably the best advice I gave him because after that, he read the script with conviction and determination and excitement. |
| 2:21.0 | And he was kind of off to the races from there. So that was my advice to him at the beginning is just speak to him like he's your buddy. |
| 2:27.0 | What was that something you struggled with at first or was it? |
| 2:31.0 | No, it was interesting how I got into sales. I've always had, I guess, the ability just to kind of relate to folks and articulate, you know, my ideas and never been scared to walk up into a crowd. |
| 2:43.0 | Basically, you know, I went to Texas A&M and a lot of my friends I look around and these guys are going to be engineers and doctors and lawyers. And I'm sitting and going, man, I ain't this smart. I better figure this out. |
| 2:53.0 | And I'd actually responded to a cut code jobs ad if you remember cut code knives and it was hilarious. |
| 2:59.0 | And I went in there as big cattle call interview and they're just running massive amounts of kids in there and see who could sell it. |
| 3:05.0 | I got in there and they said, we need $134. And obviously, I was born raised by single mothers. So, you know, $134. I went to my mom. I said, hey, look, I promise I'll pay you back. |
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