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Marketing School - Digital Marketing and Online Marketing Tips

How to Start a Successful Podcast | Ep. #70

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.61.3K Ratings

🗓️ 9 October 2016

⏱️ 10 minutes

🧾️ Download transcript

Summary

In Episode #70 Eric and Neil highlight how YOU can start your VERY OWN podcast! Listen as they talk about resources you’ll need to acquire before you start, the research you’ll need to conduct, the people you should follow, and the tools you can use to amplify your reach. Time Stamped Show Notes: 00:28 – Today’s topic: How to start a podcast 01:05 – Pat Flynn’s guide to start a podcast 01:20 – John Lee Dumas’ posts and podcast series 01:41 – Libsyn 02:19 – People normally link out to iTunes and android 02:43 – Create a website where people can listen online 03:08 – Smart Passive Podcast Player 03:40 – Figure out your own process 04:11 – iTunes will give you an initial bump at first 04:25 – Be consistent! 04:46 – Have the right keywords in your podcast title 05:01 – Make sure your title is attractive 05:18 – In the start, it’s all about listens and reviews 05:40 – Have an intro and outro 06:02 – Do episodes in batches 06:38 – Make it easy 07:21 – Podcast Motor 08:00 – Create an appealing cover image for your podcast 09:18 – That’s it for today’s episode! 3 Key Points: Read and listen to other blogs and podcasts to know more. Not all audiences have apple or android devices. Make your podcast available online. Consistency is key for building compounding content. Resources Mentioned: Libsyn – Podcast hosting that Eric and Neil uses Smart Passive Podcast Player – Player where you can put and play all your episodes iTunes – An outlet where you can upload your podcast Podcast Motor – Where you can have show notes done Pat Flynn - guide to start a podcast John Lee Dumas’ - podcast series Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to Rank hire on Google, you got to look at your paid speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a great way

0:49.7

to improve your low time.

0:51.3

Hello and welcome to another episode of marketing school.

0:55.0

I'm your host Eric Sue.

0:57.0

And I'm Neil Patel.

0:58.0

And today we're going to talk about how to start a podcast.

1:01.0

So in the past episodes, we talked about why we started one and

1:04.8

how to promote one but we figured it would also be easy to tell you a little bit

1:09.4

about how you can get one going podcasts ares are becoming more and more popular.

1:13.2

They're showing up in cars as well.

1:15.5

People are listening to them when they're working out or driving to work.

1:19.2

Whatever it is exactly, we're going to get you at least going on on podcasting so you can be successful with it.

1:25.8

So first things first I do recommend there are a couple of epic guides out there.

...

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