How to Sell Yourself With Digital Persuasion with Erin Gargan
The Speaker Lab Podcast
The Speaker Lab
4.8 • 575 Ratings
🗓️ 30 January 2018
⏱️ 40 minutes
🧾️ Download transcript
Summary
Because there is a right way and a wrong way to sell yourself, our guest is here to explain how to sell yourself with digital persuasion. Erin Gargan is a multi-entrepreneur who currently owns and operates an agency that specializes in social media for trade shows, conferences and events.
One day a client of hers was in a panic: they were a week away from the opening of their event and one of their social media speakers had canceled. Erin offered to help her client by filling in. Her speech went so well several audience members approached her about speaking for them, and asked for her fee. And so began her journey into public speaking.
Today on The Speaker Lab, Erin tells us who she primarily speaks to today, how to be different by focusing on others (rather than ourselves), and how to use the art of digital persuasion to create higher quality connections that serve others while also growing our own careers. Erin holds nothing back on this episode so be sure to join us and catch it all!
THE FINER DETAILS OF THIS SHOW:
- How does she avoid falling into the comparison trap?
- Why doesn't she watch other speakers before she takes the stage?
- How much more persuasive in person are we according to the Harvard Business Review?
- How can you be different than 99% of all cold outreach messages?
- What does PUB stand for and how do you use it?
- How to get a 60% higher response rate in half the time.
- What is the ideal length of any email?
- What is your next step after initiating contact with someone?
- And so much more!
EPISODE RESOURCES
- Erin Gargan's web site
- Socialite Agency's web site
- The Art of Digital Persuasion, by Erin Gargan
- Erin Gargan on Twitter
- Find and contact potential gigs
- Get Free Speaker Resources
- Book a Call with The Speaker Lab
- Calculate Your Speaking Fee
- Join The Speaker Lab Community on Facebook
- Subscribe on Apple Podcasts
- Subscribe on Spotify
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Transcript
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| 0:00.0 | Hey, friend, are you looking for ways to book more paid speaking gigs? |
| 0:03.7 | Well, of course you are. |
| 0:04.4 | Maybe you're just starting out as a speaker. You're trying to figure out what to prioritize in order to get booked and paid as quickly as possible. Listen, if that's you, I want you to join us for a free live training where you're going to learn how to create the number one marketing asset that you need to consistently book more paid gigs. This is a tool that one speaker on our team used to book over $36,000 in paid gigs before he even had a website. |
| 0:27.2 | This training is free. |
| 0:28.1 | It's live and we offered a few times a week so you can find a time that works best for you. |
| 0:32.5 | All you got to do is head over to thespeakerlab.com slash get booked. |
| 0:36.3 | That's all one word. |
| 0:37.2 | Thespeakelab.com slash get booked. That's all one word, the speakerlap.com slash get booked |
| 0:39.3 | and register right now. We look forward to seeing you on the live training. |
| 0:50.3 | Hey, what's up, my friend, Grant Baldwin here. Welcome back to the speaker lab podcast. Hope you |
| 0:53.7 | doing well. Hope you're having a great day. We really do appreciate you hanging out with us, |
| 0:57.2 | and I hope that your, your 2018 is off to a strong start. Hey, we've got a great guest for you. Before we get into who we're going to be chatting with, what we're going to be getting into today, I want to remind you, if you haven't already, we'd love for you to join us for one of our upcoming |
| 1:09.1 | free trainings where we are teaching all about how to find and book paid speaking engagement. |
| 1:13.7 | So if you haven't already, we'd love for you to join us for one of our upcoming free trainings where we are teaching all about how to find and book paid speaking engagement. So if you haven't already, definitely |
| 1:15.0 | stop by and check out free speakerworkshop.com. Again, that is free speakerworkshop.com. We'd |
| 1:21.4 | love for you to join us again for one of those upcoming trainings where we are teaching you step |
| 1:24.8 | by step on exactly how to find and book paid speaking |
| 1:28.4 | engagement. So you don't want to miss out on that. Again, stop by free speaker workshop.com. |
| 1:33.4 | All right. So today we're chatting with my friend Aaron Gargan. And Aaron is the author of the new book |
| 1:37.2 | Digital Persuasion with Aaron today. We're going to be talking through some really, really practical |
| 1:41.4 | steps of how to send an email, how to send some type of outreach |
| 1:45.0 | to a potential client, how to connect with them exactly what to say. This is a really critical |
... |
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